Junior Digital Copywriter

NYC

THE JOHN VARVATOS TEAM

THE JOHN VARVATOS TEAM

The heartbeat of any brand is its people. The John Varvatos culture is full of passion, creativity, and rock n roll! With many opportunities for growth and career development, we are a company that has ambitious plans for growth, and each individual plays a vital role in achieving our goals. We recognize each individual's contributions and treat each other with dignity, respect, and fairness.

What We Stand For

● RESPECT : We treat our team, customers, suppliers, partners and planet with respect, always. We speak respectfully about and to others. We respect our customer's valuable time, and each other's. We work as a unified team and respect each other's differences

● RESOLVE: We are determined and we do not give up. We follow through on our commitments. We take accountability and face challenges with enthusiasm

● RAREFIED PASSION: We act with utmost integrity. We seek to continually improve and respond to feedback. We advocate for our brand, customer and product

● REFINEMENT: We pay fanatical attention to the details that make the John Varvatos difference. We strive to be exceptional in all we do.

THE ROLE

PURPOSE & SCOPE

Deliver innovative written content and product copy that elevate the consumer experience across all channels. Work cross functionally with the digital, marketing, product and design teams to ensure engaging and accurate copy that inspires and educates our consumer and brings our brand spirit to life.

WHAT WILL I BE DOING?

• Develop, write, edit, and manage all digital copy for product descriptions, digital marketing content, UX and special projects
• Produce engaging product copy for product name and descriptions creating compelling and detailed representation of the products
• Work to ensure accuracy of product information by collaborating with the production and merchandising team
• Provide copy for all CRM Communications including email, SMS and MMS
• Layout compelling story telling ability throughout CRM communications for engagement
• Support SEO optimization by incorporating relevant keywords and phrases for visibility and overall ranking
• Stay updated on industry trends, SEO best practices, and emerging digital marketing techniques to ensure that content remains relevant and on brand
• Use latest performance metrics to inform and update content and copy execution for digital marketing
• Partner with the creative team to assist in content strategy including campaigns, capsule collections, events, and PR
• Recognize opportunities to improve copy across all channels
• Develop a deep understanding of the brand, products, target audience, and utilize competitor analysis to lead in decision making for copy efforts
• Willingness to receive guidance and direction from others, including creative, site merchandiser, product and buying teams, and marketing teams
  
  

WHAT SKILLS DO I NEED?

• Excellent communication, organizational and problem-solving skills, plus the ability to function within deadlines, while working both independently and as part of a team
• Strong editing skills, sense of grammar and creative writing practices
• Strong conceptual skills with knowledge of how copy relates to design, graphics, and concept inspiration are highly desirable
• Outstanding time management and the ability to focus on multiple projects at the same time
• Strong work ethic and attention to detail
• Fluency in English, superior writing skills, excellent command of grammar and the ability to edit and proofread
• Versatile, imaginative, and clear style of writing, with receptivity to feedback and criticism
• Organized, with an eye for detail
• Self-motivated, with ability to manage several projects and deliver on deadline
• Resourceful, hands-on, and able to sense urgency
• Deep knowledge and enthusiasm for fashion and lifestyle brands
• Strong understanding of the brand and its unique identity
  
  

Education & Experience

• Bachelor's Degree in English, Creative Writing, or Journalism
• 2 - 4 years of relevant experience in ecommerce and marketing copywriting within the fashion or retail industry
• Strong understanding of project management platforms, digital and social platforms, as well as their uses
• Extensive understanding of the luxury retail market
• Strong organizational skills and follow-up ability
• A portfolio of work that demonstrates the ability to create content that attracts, retains, and grows an audience
• Experience with database tools, knowledge of Internet technology
  
  

What We Stand For

• RESPECT: We treat our team, customers, suppliers, partners and planet with respect, always. We speak respectfully about and to others. We respect our customer's valuable time, and each other's. We work as a unified team and respect each other's differences
• RESOLVE: We are determined and we do not give up. We follow through on our commitments. We take accountability and face challenges with enthusiasm
• RAREFIED PASSION: We act with utmost integrity. We seek to continually improve and respond to feedback. We advocate for our brand, customer and product
• REFINEMENT: We pay fanatical attention to the details that make the John Varvatos difference. We strive to be exceptional in all we do.
  
  

Benefits

Your career matters to us and we will do what it takes to help you on your journey in life. You’ll be challenging yourself and your leadership. The opportunities will be there, and you’ll be working within an environment that rewards hard work and innovation. Internal promotion is the norm not the exception and you’ll be supported in your ambition to reach the next step of your career.

Health & Wellbeing Benefits Plan Include

• Medical, Dental, Vision, and
• Flexible Spending Accounts (FSA) & Dependent Care Accounts
• Commuter & Parking Saving Accounts
• 401(k) Enrollment - Traditional 401(k)
• Paid Time Off & Sick Leave
• Voluntary Additional Life & Disability Coverage for Spouse and Child(ren)
• Basic Life and Disability
• Short/Long-Term Disability
• Accident & Critical Illness
• Employee Assistance Programs
• Pet Insurance
• Personal Clothing Discount and Clothing Allotment
  
  

Note: Availability of the benefits are based on location & employment type and may have certain eligibility requirements. John Varvatos reserves the right to amend or withdraw these benefits at any time.

In addition to this we offer a competitive pay and benefits package that includes an amazing employee clothing allotment and discount. We are an Equal Opportunity employer, and we very much look forward to working with you. Our curent salary range for this position is $60,000 - $65,000 USD/Yr