What are the responsibilities and job description for the Global Marketing Director - Spine position at Johnson & Johnson?
About Johnson & Johnson
We are a global healthcare company that aims to change the trajectory of health for humanity. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.
Job Description:
This role is responsible for developing and executing global marketing strategies that drive commercial success for our Spine portfolio. The ideal candidate will have a deep understanding of the medical device industry and a proven track record of successfully leading cross-functional teams to deliver results.
Key Responsibilities:
- Drive spine strategy as a horizontal resource across the full spine portfolio to enhance the overall effectiveness of Spine's Downstream GGM team
- Lead and develop the Portfolio Effectiveness Downstream Global Growth Marketing team
- Partner with product portfolio teams to improve messaging, process, communication and overall experience that key stakeholders, FSO and customers have with the GGM team
- Drive omnichannel marketing efforts and communication strategies for GGM team
- Drive and own certain launch and portfolio management responsibilities especially pertaining to digital solutions that integrate across spine portfolio (ie Velys Spine)
- Centrally manage key relationships and processes with 3rd party partnerships that enhance the JJMT Spine portfolio (ie sales agency, distribution, preferred partnership)
- Support surgeon and FSO engagement strategy through the lens of society, study group, research and professional education partnership
- Develop sustainable relationships with Worldwide KOL's, Sales, Marketing, and Regional leadership
- Support key portfolio management exercises and process in partnership with key stakeholders where appropriate
- Support efforts to critically examine market dynamics to support strategic and tactical marketing plans through robust customer interaction
- Incorporate DE&I efforts (e.g. Women in Spine) into commercial efforts
Qualifications:
- A minimum of a BS/BA degree is required. MBA or other advanced degree preferred
- Candidate must have 10 years total progressive business experience in any of the following areas: Marketing, R&D, Medical Device Sales
- A minimum of 5 years of healthcare experience or medical device experience is preferred
- Proven strong collaboration skills to effectively partner with regional and global business partners
- Ability to effectively lead, manage, and develop a team of marketers
- Strong ability to connect global strategy to commercial execution
- Understanding of business processes involved in operating in the medical devices, robotics and/or digital space
- Key performance areas include communication skills, product management, analytical skills, successful team player and ability to influence others
- Demonstrated ability to build, test, and gain support for strategies
- Demonstrate effective planning and prioritization skills and establishes self as expert and leader for new product development project
- Ability to communicate effectively to inform senior leaders of critical inputs for strategic and organizational implications of issues or decisions
- Proven ability to review data sets and discern trends, anomalies, and opportunities for improvements
- Creative thinking and strong customer centric problem-solving skills
- Strong presentation skills and ability to influence others
- Ability to establish and maintain credibility as a knowledgeable business partner
- Ability to work within a matrix organization and to adapt to a rapidly changing environment
- Should have a track record of career advancement and exceeding expectations
- Ability to travel up to 40%