What are the responsibilities and job description for the Product Marketing Manager position at JUICE DESIGN?
1. Product Launches : Develop go-to-market strategies for new product launches.2. Market Research : Conduct market research to understand customer needs, preferences, and pain points.3. Competitive Analysis : Analyze competitors' products, pricing, and marketing strategies.4. Product Positioning : Develop product positioning statements, messaging, and value propositions.5. Sales Enablement : Create sales enablement materials, such as sales sheets, pitch decks, and training programs.6. Content Creation : Develop marketing content, including blog posts, whitepapers, and case studies.7. Campaign Management : Manage marketing campaigns across multiple channels, including email, social media, and paid advertising.
Skills and Qualifications
1. Marketing Knowledge : Strong understanding of marketing principles, including segmentation, targeting, and positioning.2. Product Knowledge : Deep understanding of the product, its features, and its benefits.3. Communication Skills : Excellent written and verbal communication skills.4. Project Management : Strong project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously.5. Data Analysis : Ability to analyze data, including market research, customer feedback, and campaign metrics.
Salary Range
1. Average Salary : $55 - $100 per hour.
Salary : $55 - $100
