AREA SALES MANAGER (OFF PREMISE SMALL FORMAT)

Description

The Area Sales Manager (Off Premise) will effectively sell, service and merchandise all assigned accounts in a professional manner in order to maximize sales across entire footprint. Additionally, this role will establish a relationship with the retailer as a “partner/consultant” and is ultimately responsible for rotation and positioning of all products the Company represents.

Essential Duties and Responsibilities

1. Aggressively strive to maximize all sales opportunities of brands, packages and available promotional allowances. Expected to achieve sales results that meet or exceed Company goals for all suppliers. 
2. Develop working relationship with decision maker in all assigned accounts, offering merchandising concepts, including but not limited to floor displays, permanent point of sale, merchandising, product placement and promotion.
3. Maintain Company price strategies on all products in all accounts. Responsibility to implement pricing strategy, tags and signage in all assigned accounts. Chain pricing issues should be addressed through the appropriate Key Account Manager on a frequent basis.
4. Constantly monitor beer department in all assigned accounts, looking for opportunities to increase sales and distribution through shelf space management and positioning (including single tubs, coolers, hot shelves and storage facilities). Notify Sales Manager and Category Analyst of reset opportunities.
5. Maintain distribution at required levels for all suppliers and assigned core sku’s. Participate in all monthly distribution initiatives.
6. Ensure product freshness at retail through KEG 1 Missouri Quality Program processes. All accounts must be thoroughly rotated a minimum of once per month. Close-dated product that will not move through the account must be removed from retail prior to going out of date. Out-of-date product must be removed from retail per Company protocols.
7. Identify close-dated product. Take action to coordinate movement of close-dated product to an account where it will sell through before the date expires.
8. Communicate daily with the other members of Sales team and Delivery staff to ensure coordination of all delivery, service and merchandising functions in all assigned accounts.
9. Utilize Sales Planner as a “partner/ consultant” to retailer. Maintain planner with current pricing and promotional information. Additionally, sell sheets, monthly sales plan, alpha lists and other requisite information should be maintained with accurate data. Be an active participant in all segments of monthly sales, distribution and display initiatives, with the goal of achieving established objectives and growing business. Continuously search for new sales and distribution opportunities.
10. Set daily objective by account, relative to display opportunities, distribution, point of sale, etc. Strive to grow business by adding value to the products sold; be a “partner/consultant” not an “order taker.”
11. Follow established order transmission schedule to ensure efficient warehouse, delivery, sales and retail functions. All tracking forms and paperwork must be accurate and submitted in a timely manner.
12. Participate in supplier quality assurance programs.
13. Project the positive, aggressive, professional attitude of a winner. Maintain a high standard of excellence.
14. Maintain open and clear communications with the owners, managers, and other employees of the Company.

Benefits Include

• Bi-Weekly Pay with Direct Deposit
• Paid Time Off and Holidays
• Medical, Dental, Vision, Life and Disability Insurance
• 401(k) with Company Match
• Employee Assistance Program
• Employee Referral Bonus Program
• On-Site Fitness Facility

Qualifications

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Education – high school diploma or equivalent
2. Experience – one (1) to three (3) years previous sales experience
3. Licensing – valid Driver License

Salary : $61,000 - $67,000