Demo

Marketing Manager - Biocides

Kemin Industries
Des Moines, IA Full Time
POSTED ON 3/2/2025
AVAILABLE BEFORE 4/1/2025
Overview

We're hiring! Kemin is seeking a Marketing Manager to join our team in Des Moines, Iowa. The Marketing Manager is responsible for the overall management and marketing strategy for water sanitation and disinfectants in the animal health industry and supporting the span of the product’s life-cycle. This involves the creation of strategies and market plans which allow Kemin to grow the sales and profitability of the assigned product line(s), as well as lead cross-functional projects to advance assigned product line(s). The ideal candidate will have experience in Marketing and Animal Science.

We Are Kemin

We are visionaries who see things differently and are inspired by the world around us.

We have been dedicated to using applied science to improve the quality of life for over half a century.

We are a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services.

For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed and health-related product s to customers in more than 120 countries.

Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 2,800 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, San Marino, Singapore, South Africa and the United States.

As a Kemin team member, you’ll receive…

  • A competitive financial package - in addition to your salary, we offer an uncapped bonus opportunity, 401k match program, and paid vacation and holidays.
  • Robust health and wellness support - we are proud to offer a fitness reimbursement (for your whole family!), an on-site fitness center, restaurant with seasonal fresh food options (and the ability to order food to bring home), and free fresh fruit in break areas- to name a few.
  • Continued learning opportunities - Kemin offers tuition reimbursement and recently launched a new corporate university with online and in-person training opportunities for growth and development throughout your entire career.
  • The chance to give back to our world - Through our foundation of servant leadership, we are proud to offer ample service opportunities, including paid time off to do so. Kemin has a valued corporate partnership with both The World Food Program and Habitat for Humanity, in addition to many local initiatives.
  • Opportunities to support our valued educators - Kemin is a proud sponsor of the Iowa Governor's Stem Advisory Council where we fund annual teacher's awards. In addition, we have a robust internship and externship program, and frequently host student tours.

Responsibilities

  • Responsible for setting product strategy and oversee product line life cycles from strategic planning to tactical activities.
  • Execute product strategies and initiatives, set product and pricing strategy, as well as pricing and volume discount schedules in order to produce the highest possible long-term market share and profitability.
  • With consultation of marketing director, marketing staff, and the commercial team, develop, publish and communicate the annual marketing plan for assigned products.
  • Lead the development of communication plans (positioning, target, tactics) and packaging.
  • Work with the cross-functional team to develop portfolio and pricing strategy to maximize market share and profitability.
  • Maximize market share and gross margin growth for product line(s) on an annual basis, and meet or exceed revenue and gross margin targets for product category.
  • Conduct market analysis to monitor competitive products, sales, share and marketing activities; deploy category knowledge and understanding to the management of product lines.
  • Translate research data into product performance updates, technical bulletins, and sales/marketing materials.
  • Provide marketing expertise, support and education to the commercial team for successful sales outcomes.
  • Work closely with the global product management team to optimize efficiencies and synergies.
  • Manage advertising and promotion activities, including print, point-of-sale, online, electronic media, and direct mail (as applicable).
  • Create and make presentations to customers at the request of commercial team.
  • Develop and provide input to reports that track and measure key performance indicators.
  • Participate in the Product Innovation Process through new product concept submissions as well as championing products through the process to launch.
  • Participate on cross-functional product development teams leading to the launch of meaningful new products.
  • Assist in developing customer strategy with commercial team.
  • Work with Research and Development and Technical Services to further strengthen product story through product research initiatives.

Qualifications

  • Education and Experience:
    • Bachelors Degree in Marketing or the Life Sciences, Animal Science preferred, with 5-7 years of related experience OR
    • Masters of Business Administration (MBA) with 3-5 years of experience
  • Experience as an effective project team player, leader and motivator; and the ability to present ideas effectively and communicate well with peers and all levels of management.
  • A good understanding of the chemical and biological sciences as they apply to the production of company specific products; an understanding of the products Kemin sells and the technology used in the micro-ingredient nutritional portion of the industry.
  • Must be proactive, self-motivated, energetic, business-minded manager with a broad scientific/technical aptitude base who is able to provide product leadership, set priorities, delegate responsibilities, and meet timetables leading to the attainment of growth goals.
  • Demonstrated achievement of product sales objectives and financial targets.
  • Strong financial skills; especially the ability to understand financial statements and to analytically evaluate and understand product costs, margin, pricing and market share.
  • Excellent verbal and written communication skills, problem solving, and critical thinking skills.
  • Requires a marketing mentality combined with marketing training and experience as it relates to marketing products in the industry.
  • Demonstrated integrity and honesty in all aspects.
  • Travel up to 30%.
A post-offer background check and drug screen is required. Additional pre-employment requirements may be necessary based on position.

Kemin is an equal opportunity employer, and all reasonable accommodations will be considered.

Kemin is a drug-free and tobacco-free campus.

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