Senior Insights and Analytics Strategist

Responsibilities

Kforce has a client that is seeking a Senior Insights and Analytics Strategist in Juno Beach, FL. As part of our Research, Insights and Analytics team, the Senior Insights & Analytics Strategist, Public Opinion and Polling Insights is responsible for both qualitative and quantitative research projects with a focus on public opinion polling and development efforts. Overview: This position serves as a key contributor on the team in a broad range of marketing research and analytics activities. A successful candidate will have a background in insights and reputation management and will have experience consulting on polling requests, establishing polling methodologies, writing and vetting questionnaires and discussions guides, performing data analysis, presenting results to large groups and working cross-functionally to implement insights into action. Duties & Responsibilities:

• Collaborates with business partners to develop an insights roadmap that aligns with key priorities
• Creates and standardizes approaches for identifying & quantifying public opinion trends in communications nation-wide
• Recommends and manages custom research methodologies such as focus groups, in-depth interviews, surveys, text analytics, polling and customer sentiment analysis
• Produces and presents work in dashboards, presentations and recurring reports that advise and inspire internal partners to action
• Crafts strong stories that are inclusive of several types of data sources including behavioral data, qualitative and quantitative studies, and syndicated research to shape full stories of consumer and market driven data
• Uses a broad research toolset, including an understanding of complex research methodologies and the ability to execute DIY research projects
  
  

Requirements

• Bachelor's degree in related field
• 5 years of relevant experience is strongly preferred
• Proven knowledge and experience managing the full market research cycle
• Experience with customer insights and analytics tools (survey programming software, secondary research databases, etc.)
• Familiarity with qualitative and quantitative research methodologies
• Familiarity with reputational tracking agencies such as Harris Poll, Public Onion Strategies, Echelon Insights, IPSOS Corporate Reputation Management or others
• Strong analytical skills with proven ability to interpret data and link insights to brand growth opportunities
• Ability to communicate all analyses, findings, conclusions, and recommendations to marketing and operating stakeholders
  
  

Preferred

• Experience with dashboard visualization reporting tools
• Strong interest in politics and public policy
• Excellent organizational skills and project management leadership
• Demonstrated ability to work both independently and collaboratively
• Self-motivated and enthusiastic team member open to feedback and collaboration
• Expert presenter that uses data to tell a story
• Effective written communications
• Effective verbal communications
• Advanced user of the Microsoft Office Suite
  
  

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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