What are the responsibilities and job description for the Marketing and Events Coordinator position at KION Group?
KION North America is a proud provider of Linde Material Handling equipment in the USA, Canada, and Mexico. As members of the KION Group, we rank among the world’s foremost makers of forklift trucks and automated material handling solutions. With offices & manufacturing facilities in South Carolina, U.S.A., the company proudly produces material handling solutions known for innovative technologies, reduced energy consumption, and low operating costs. Linde sells and supports these solutions with an independent dealer network, offering best-in-class after-sales support, parts, and financing across North America.
The Marketing & Events Coordinator will support the marketing department in executing campaigns, coordinating events, managing digital content, and assisting with various marketing efforts. This role is ideal for someone who is organized, creative, and passionate about driving brand awareness and engagement. The Marketing Coordinator will work closely with team members to ensure marketing activities are completed on time and within budget, while helping to achieve company goals. This role will assist with a broad range of marketing activities to help drive brand awareness, customer engagement and lead generation efforts across various channels. The ideal candidate will be detail-oriented, proactive, and able to manage multiple projects at once in a fast-paced environment.
What we offer :
Essential Duties and Responsibilities :
- Campaign Support : Assist in the planning, execution, and optimization of marketing campaigns across various channels (digital, print, events, etc.).
- Manage marketing co-op program with channel partners / dealer network.
- Cultivate relationships and support KNA membership status with Industry Associations for Manufacturing and Material Handling.
- Marketing Operations : Budgeting, invoices, marketing request intake
- Support marketing efforts with online merchandise store, photo shoots, video creation, customer testimonials.
- Sponsorships and relationship building with community partners.
- Collaborate with internal stakeholders to identify event objectives, target audience, and key messages.
- Plan and execute a wide range of events, including product launches, industry trade shows, conferences, customer appreciation events and regional events.
- Develop event budgets, track expenses, and ensure cost-effective execution.
- Work closely with vendors, suppliers, and contractors to negotiate contracts, manage deliverables, and ensure timely execution.
- Coordinate with the marketing team to ensure brand consistency at events and lead generation opportunities are captured and tracked.
Tasks and Qualifications :
Qualifications :
Education :
