Marketing Engagement Manager

About Us:

Kitsap Credit Union is a not-for-profit, member-owned financial cooperative with more than 300 employees and 14 branches throughout Western Washington. We have a passion for making a positive difference. As a $2 billion-asset credit union, we are deeply committed to our members’ financial wellbeing and the prosperity and quality of life in the communities we serve. We are proud to be led by individuals with the experience and skills to drive our organization towards our goals for strategic growth and operational excellence. Our KCU Cares Foundation program focuses on providing resources and support for those struggling with homelessness or hunger and improving the financial well-being of the people in our communities. And beyond monetary efforts, we have provided thousands of hours in staff volunteerism and in-kind support.

At Kitsap Credit Union, our success is built on trust-based relationships and personalized service. We understand our employees are key to our success. They provide the personalized service to our members and contribute to the communities where we live. We are committed to providing a supportive, mission-driven, and inclusive culture where employees can grow their careers. To learn more, visit kitsapcu.org.

About the Role:

Kitsap Credit Union is seeking a dynamic and detail-oriented Marketing Engagement Manager to join our team. This role involves connecting the marketing team with internal business partners to ensure seamless management and communication of plans, projects, and campaigns. The ideal candidate will excel in a fast-paced environment, demonstrating exceptional organizational skills and the ability to juggle multiple projects effectively. They should be critical thinkers, problem solvers, and skilled writers, adept at crafting compelling content and communicating ideas clearly and creatively.

As a Marketing Engagement Manager, you will be responsible for a wide range of tasks, including but not limited to:

PRINCIPAL ACCOUNTABILITIES

Member Lifecyle Management:

• Design, implement, and optimize marketing experiences across multiple channels to drive engagement, satisfaction, reduce churn, and enhance product experience.
• Collaborate on KPI tracking, identify opportunities for improvement, and provide regular recommendations on reporting and analysis to senior management.
• Responsible for developing presentations on lifecycle plans to communicate and keep management and cross-functional partners informed and aligned.

Marketing Project and Campaign Management:

• Evaluate and prioritize marketing project requests based on strategic alignment, resource availability, and potential impact.
• Oversee the planning, execution, and optimization of marketing campaigns across various channels, ensuring they meet budgetary and timeline constraints.
• Prepare communication plans to keep project teams, staff, and executives informed about campaigns.
• Monitor and analyze campaign performance metrics, providing recommendations for improvement.
• Collaborate with cross-functional teams to ensure campaign alignment with overall marketing strategy.
• Contribute to continuous quality improvement by suggesting new ideas and methods.

Content Writing and Management:

• Develop engaging and relevant content for various marketing materials, ensuring alignment with brand guidelines and compliance.
• Review and collaborate with business owners and subject matter experts to ensure all marketing materials are brand-compliant, meet member lifecycle needs, are up-to-date and accurate.
• Manage the production and distribution of printed member materials with strategic marketing insights by ensuring seamless collaboration with business owners, designers, and vendors while maintaining up-to-date and accurate content.

Represent Kitsap Credit Union:

• Assist in the planning and execution of marketing events, trade shows, and webinars.
• Coordinate logistics, manage event promotion, and track event performance.
• Represent Kitsap Credit union at community events, trade events, and informational activities showcasing our products, services, and culture.

Solutions and Support:

• Identify and implement innovative marketing solutions to enhance department efficiency and effectiveness.
• Plan, organize, and direct daily marketing activities and workflows.
• Manage daily administrative tasks and provide backup support across different areas within the marketing department as needed.

REQUIRED SKILLS AND ABILITIES

• Excellent communication and interpersonal skills, with the ability to collaborate effectively across functions and levels of the organization.
• Proven experience managing processes and projects.
• Strong analytical and problem-solving skills with a high degree of accuracy.
• Thorough knowledge of Credit Union services and products.
• Proficient with Microsoft Office Suite software.
• Understand, model, and represent KCU’s Core values.

REQUIRED QUALIFICATIONS AND EDUCATION

• Bachelor's degree in with emphasis in Communications, Business Administration, Marketing, Public Relations, or similar field.
• Obtain Smartsheet Core Product Certification within 6 months of start.
• Must possess a valid Washington State Driver’s License and successfully pass an annual Motor Vehicle Record (MVR) check.

PREFERRED QUALIFICATIONS AND EDUCATION

• 1 Years of financial services experience.
• CRM and life-cycle marketing experience.
• Experience using Smartsheet (or other project management software).
• Proven project management skills with the ability to manage multiple projects and deliverables.

Quick Facts:

Seniority Level: Individual Contributor

Reports to: Marketing Director

Employment type: Non-Exempt, Hybrid, Full-time

Salary Range: $33.61 - $35/hour depending on experience

Bonus Target: 7% potential incentive of base pay

Grade: 9BC

Industry: Banking

Our Values

Integrity: We believe in acting with honesty, trust, and respect which are at the forefront of our daily engagement.

Responsibility: We believe that responsibility is holding ourselves accountable for our decisions, actions, and their outcomes.

Collaboration: We believe in the power of a diverse group of people working together to achieve a united outcome.

Authenticity: We believe activities in actions that demonstrate our commitment to be transparent, dependable, and genuine in every day.

What We Offer:

Not only are we one of the largest credit unions in Washington State, and growing, but we are also a company that cares about its employees. We back that up for our employees by offering competitive pay and a benefits package that helps support you and your family’s lifestyle. We value our employees, and we strive to keep our benefits comprehensive and affordable. Some of our benefits include:

• Free onsite parking
• Annual time off and sick time accrued
• 11 Paid holidays
• 1 Personal day
• Medical, Dental, Vision, Short- and Long-term Disability, Life and AD&D Insurance
• Employee Assistance Program
• Choose from a PPO medical plan or a High Deductible with a Health Savings Account
• 3% KCU funded Safe Harbor Contribution to your 401K
• KCU will match up to 2% of your 401K contributions
• All 401K contributions are 100% vested
• Potential annual incentive in all roles within Kitsap Credit Union
• Tuition reimbursement
• 8 hours of paid volunteer time off
• Discounts on KCU's products and services

We believe in the power of belonging – it’s in our DNA as a not-for-profit, member-owned cooperative. Our un-bank-like structure ensures that we remain all about people: our members, our employees, and the people in the communities where we live and work. We work hard to provide a collaborative and inclusive environment where you can grow and excel in your career.

We are dedicated to serving our members by providing personalized experiences, convenient access, and highly competitive products and services. But it goes much deeper than that. For more than 86 years, we have been relentless about making a positive difference in our communities. We understand that when our members and communities succeed, we all succeed, and that success can’t happen without great employees.

****** Employment is contingent upon satisfactory credit, background, and reference checks. Kitsap Credit Union is an Equal Opportunity Employer. All qualified applicants for employment will receive consideration without regard to sex, marital status, race, color, religion, national origin, age, veteran status, disability, genetic information, or any other protected status. ******

#IND