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Senior Manager of Business Analysis, Customer & Merchant Experience

Koalafi
Richmond, VA Full Time
POSTED ON 2/28/2025
AVAILABLE BEFORE 3/27/2025
At Koalafi, we believe in a world where no one has to put an important purchase on hold. That's why we're making it easier for more people to pay for big purchases over time.

Over 17,000 retailers rely on us to match their customers to a payment plan clearly and quickly, all while reflecting well on their brand. Their 2M customers love us because we provide a flexible way for them to make payments, and give them an opportunity to improve their credit. Our 200 Koalafi teammates enjoy inspiring and challenging work that accelerates their careers.

Interested in learning more about how we're transforming the financing experience and joining our team?

What You'll Do

Koalafi is searching for an innovative Sr. Manager of Business Analysis to support our strategic agenda for improving the Customer and Merchant experience. This includes partnering closely with our Product, Marketing, Sales, and Risk teams to derive quantitative insights and drive revenue-maximizing strategies. In this role, you will operate in a player/coach model, in which you will perform direct hands-on analysis while also coaching and mentoring junior analysts to deliver high quality results while developing their skills.

As the lead for Customer & Merchant Analytics, you will be accountable for creating and executing a strategic agenda while managing a backlog of initiatives and projects that support partner business teams. The ideal candidate possesses strong analytical skills and a deep understanding of relational data models and how to create key performance metrics. In this role, you will:

  • Collaborate with senior leaders to develop a strategic agenda that maximizes revenue generation, while providing data-driven insights and recommendations for improvements
  • Lead projects and initiatives that deliver meaningful business outcomes
  • Mentor and coach a small team of junior analysts, fostering a culture of collaboration and innovation
  • Drive funnel optimization of various merchants, channels, and integrations
  • Support direct-to-consumer and merchant-level marketing strategies, leading initiatives such as the creation of a marketing channel attribution framework
  • Develop segmentation and/or response models that will be used to improve the effectiveness of our marketing strategies
  • Partner closely with our data engineering team to develop robust and intuitive data models that will be used for analysis and reporting
  • Design and deliver dashboards and reports that effectively convey information and insights to non-technical audiences
  • Develop analytical frameworks and KPIs to monitor revenue performance, identify trends, and uncover opportunities for efficiency improvements
  • Exhibit solid business judgment in making balanced decisions quickly

About You (Qualifications)

  • Bachelor's degree required, in a quantitative field such as Statistics, Mathematics, Economics, Business, or Engineering preferred
  • 5 years of experience in an analyst, data science, or consulting role
  • 3 years of experience managing/coaching more junior analysts
  • Experience in consumer financing industry, such as: credit cards, personal loans, auto loans, BNPL, or similar field
  • Proficiency in Excel, SQL, and Python for data analysis
  • Exceptional attention to detail and problem-solving skills
  • Ability to create a strategic agenda and execute against it
  • Desire to work in a fast-paced, dynamic entrepreneurial environment
  • Strong written and verbal communication skills

Why choose Koalafi: A career at Koalafi means opportunities to tackle exciting challenges every single day. We take pride in a culture of innovation, trust, and ownership. You'll get outside your comfort zone, build meaningful relationships, and most of all, take charge of projects that ultimately help people get the things they need most.

Who we are & what we value:

  • We focus on what's most important
  • We set clear expectations and deliver
  • We embrace challenges to reach our full potential
  • We ask, "How can this be better?"
  • We move fast together

Benefits:

At Koalafi, you will have a direct impact on our products and help shape the company's success. We offer competitive compensation & benefits packages to keep you at your best:

  • Comprehensive medical, dental, and vision coverage
  • 20 PTO days 11 paid holidays
  • 401(k) retirement with company matching
  • Student Loan & Tuition Reimbursement
  • Commuter assistance
  • Parental leave (maternal paternal)
  • Inclusion and Associate Engagement Programs

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