What are the responsibilities and job description for the Amazon E-commerce Manager position at Konnected Agency?
We are seeking an experienced Amazon E-commerce Manager to own the complete process of launching new products on Amazon. This includes developing a plan for when and how to list them, creating a launch marketing strategy, and setting revenue and goals for each product.
The ideal candidate will have strong knowledge of Amazon PPC advertising and SEO, as well as experience managing and optimizing Amazon Ads campaigns. They will work closely with cross-functional teams to coordinate product launches and marketing strategies.
Key Responsibilities:
- Owning the complete process of launching new products on Amazon, including developing a plan for when and how to list them.
- Managing and optimizing Amazon PPC advertising campaigns and SEO through titles and descriptions in the platform.
- Monitoring Amazon Ads spend on an hourly basis to ensure optimal ROI and avoid marketing cannibalism.
- Working cross-departmentally to coordinate product launches and marketing strategies.
- Utilizing data-driven approaches to develop key KPIs and reports, discussed in weekly meetings.
- Setting new goals based on KPI analysis and holding oneself accountable for achieving these goals.
- Collaborating with leadership to refine strategies and improve overall performance on Amazon.
- Staying up-to-date with the latest trends and best practices in Amazon e-commerce and advertising.
- Managing Vendor Manager relationships on a day-to-day basis.
