What are the responsibilities and job description for the Account Executive, Wellness and Lifestyle position at Krupa Consulting?
Description :
KRUPA is seeking a passionate publicist energized by wellness and lifestyle brands to help grow its roster of mission-driven clients. The ideal candidate is a creative, strategic thinker with at least two years of PR experience, excellent writing skills, and strong communication with clients and teams. If you thrive in a fast-paced environment and are excited to shape the future of wellness PR, we’d love to hear from you!
What You Will Do :
- Take Charge with Media : Build and maintain media lists using both traditional and AI-driven tools.
- Client Communications : Lead day-to-day client interactions, ensuring seamless communication and proactive updates.
- Event Support : Assist in planning, logistics, and media follow-up for client events, ensuring flawless execution.
- Reporting & Analysis : Create insightful monthly reports, leveraging AI tools to identify trends and opportunities for clients. P
- itch & Innovate : Develop creative, non-traditional press pitches and activations while consistently brainstorming fresh ideas.
- Build Connections : Network and nurture relationships with editors, influencers, and media contacts within wellness, lifestyle, and mission-driven sectors.
- Be an Architect : Play a key role in the company’s growth, contributing ideas, fostering innovation, and helping shape its future.
Requirements :
2 Years of PR Experience
Location : New York City (in office 3 days a week)
Who You Are :
