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Digital Content Specialist, YouTube (Full-time)

KSL Broadcast Group
Salt Lake, UT Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 5/7/2025

Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.

Who We Are

At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 23 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, San Francisco, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake. We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve.

We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We’re proud of our history and we want talented people to join us as we continue to grow!

To learn more about Bonneville and how our local media matters, visit: https://bonneville.com/

Position Overview

At KSL NewsRadio and KSL TV, we're seeking a skilled Digital Content Specialist, YouTube to join our digital team. This role is crucial in transforming our news content into engaging YouTube videos while maximizing channel monetization.

Note: Work configurations are subject to change based on business needs and at company discretion.

  • This position is a hybrid role that requires the employee to regularly work at our Salt Lake City site. Specific hybrid schedules will be determined based on business needs and evaluated by managers and senior management.

What You Will Do:

Primary job duties will include, but are not limited to:

  • Edit and produce high-quality news video content for KSL's YouTube channel, ensuring it aligns with our journalistic standards and audience expectations
  • Transform raw news footage into compelling, shareable stories optimized for YouTube audiences
  • Create attention-grabbing thumbnails, titles and descriptions to boost video performance
  • Manage multiple news projects simultaneously, meeting tight deadlines in our fast-paced newsroom environment
  • Utilize YouTube analytics to track video performance and suggest data-driven improvements for content and monetization strategies
  • Implement various monetization techniques, including strategic ad placement and exploring opportunities for sponsored content
  • Stay updated on YouTube's content policies and monetization best practices

Skills and Experience We Are Looking For:

The ideal candidate will have a keen eye for newsworthy content, a deep understanding of YouTube's monetization strategies, and the ability to execute our digital news vision while contributing valuable insights to our overall YouTube strategy. They should be able to balance the need for engaging content with the responsibility of delivering accurate and timely news to our audience.

  • Proven experience in news video editing, preferably for broadcast or digital media organizations
  • Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro or similar tools
  • Strong understanding of YouTube's platform, including its algorithms and best practices for news content creators
  • Excellent news judgment and storytelling skills with the ability to create engaging, factual content
  • Knowledge of SEO and content optimization techniques specific to YouTube and news content
  • Ability to work independently and collaboratively in a fast-paced newsroom environment
  • Bachelor's degree in Journalism, Film, Media Production or related field (or equivalent experience)
  • Experience in a newsroom or broadcast media environment
  • Familiarity with YouTube Analytics and other digital performance tracking tools
  • Knowledge of graphic design and motion graphics to enhance news video presentations
  • Understanding of journalistic ethics and standards in the context of social media content

Physical Demands

  • Receive, process, and maintain information through oral and/or written communication effectively.
  • Manual dexterity and fine motor skills to operate computer keys and general office equipment. Ability to work on a computer for prolonged periods of time.
  • Sit and/or stand for extended periods of time.

Compensation

$21.00 – $27.00. Hourly rate to be determined by multiple factors including but not limited to evaluation of the education, experience, knowledge, skills, and abilities of the applicant along with internal equity and alignment with market data.

What We Offer You: Check Out Our Bonneville Benefits!

Employees at Bonneville can enjoy a broad offering of benefits, including:

  • Robust, affordable medical, dental and vision coverage with no wait period for enrollment
  • Paid leave for new parents under our Medical Maternity and Parental Leave policies
  • Opportunities to apply for tuition reimbursement
  • Paid time off for vacation and sick leave in addition to paid company holidays
  • 401(k) with Company match, fully vested from day one
  • Paid time off for volunteering
  • Employer-funded retirement account, fully vested from day one
  • Employee Assistance Program (EAP) services
  • Access to an entire team of free financial planners
  • Matches on contributions to charitable organizations after one year of service
  • Continuous growth and development opportunities
  • Dynamic team culture that values teamwork, having fun, and collaboration

Bonneville is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Minority/female/disability PWDNET/veteran are encouraged to apply.

Salary : $21 - $27

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