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Product Manager - OR Imaging

KUBTEC Medical Imaging
Stratford, CT Full Time
POSTED ON 1/15/2025
AVAILABLE BEFORE 4/5/2025

About KUBTEC

KUBTEC is a pioneering leader in advanced imaging solutions, delivering impactful innovations across the cancer continuum. Our Medical Imaging business is dedicated to making a life-changing difference for breast cancer patients through transformative solutions that enable precision surgery. For nearly 20 years, we have led the way in specimen imaging and margin assessment technology, offering the widest range of specimen radiography systems for the OR, Pathology Lab and Biopsy Suite.

About the Role

As Product Manager for KUBTEC’s Operating Room imaging systems, your portfolio will include KUBTEC’s flagship product – The Mozart (iQ) System. You will play a pivotal role in shaping the future of our business and achieving the company’s growth goals. This role will drive product strategy and guide product development, as well as ensure on-market success through brand awareness activities, lead generation strategies, evidence development and sales support. With opportunities to make a meaningful impact and engage in a variety of strategic and tactical initiatives, the role encompasses the full spectrum of product management and marketing responsibilities, covering both upstream and downstream functions, and providing support on a regional (U.S.) and global scale.

Responsibilities and Duties

Business & Product Strategy

  • Develop comprehensive business strategies for the OR product portfolio.
  • Prepare and present detailed business plans for review and alignment.
  • Develop and maintain multiyear Portfolio Roadmaps, aligned to business strategy.
  • Inform product development and product change projects with customer and business insights.

Customer Insights and Business Analytics

  • Maintain an in-depth understanding of market dynamics, emerging trends, and competitive insights.
  • Conduct voice-of-customer (VOC) research to refine product positioning and address customer needs.
  • Track and analyze financial and performance metrics, including sales pipeline data and marketing KPIs, to guide strategic decisions.
  • Marketing Planning & Commercialization

  • Create and execute annual marketing plans for OR product portfolio, including managing the product marketing budget to optimize resources and maximize impact.
  • Lead the commercial rollout of new product launches and associated tactical marketing initiatives.
  • Brand Strategy & Marketing Communications

  • Craft and maintain a cohesive brand strategy for the OR product portfolio, ensuring consistency across channels.
  • Lead development of impactful sales materials and tools.
  • Leveraging digital and CRM tools for targeted campaigns.
  • Collaborate on promotional strategies for trade shows, conventions, and events to enhance visibility.
  • Sales Support

  • Work closely with US sales team to execute growth strategies and support account-based targeting.
  • Serve as a product expert, providing internal training and responding to technical inquiries.
  • Equip distributors with marketing resources to strengthen regional sales efforts.
  • Market Shaping & Development

  • Build and strengthen relationships with Key Opinion Leaders (KOLs) in breast surgery and specimen imaging.
  • Support initiatives in Health Economics and Outcomes Research (HEOR) and relevant clinical publications.
  • Lead educational programs, including webinars, to inform the market on product benefits.
  • Qualifications and Experience

  • Bachelor’s degree, MBA preferred.
  • 7 years Product Marketing and / or Product Management experience.
  • Prior medical device experience essential.
  • Experience with Operating Room marketing or sales is highly preferred.
  • Strong knowledge of breast cancer surgery market highly preferred.
  • Proficiency in both upstream and downstream marketing within complex technology sectors.
  • Strong analytical skills, with attention to detail.
  • Strong oral and written communication and presentation skills.
  • Maintains a proactive, positive, and solution-oriented approach.
  • Ability to multi-task and work on multiple projects, with good organizational skills.
  • Ability to work effectively with, and collaborate in, a cross-functional team.
  • Willingness to travel domestically and internationally (approximately 25%).
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