Demo

Media Coordinator

KW2
Madison, WI Full Time
POSTED ON 4/2/2025
AVAILABLE BEFORE 5/18/2025
Description

The Media Coordinator helps support both digital and traditional media buying activities at KW2. This position will create, build, and maintain working partnerships with vendors and potentially new vendors. You will work with various partners and vendors to initiate and implement the digital media plan and work closely with the KW2 Traffic Department to ensure all creative specs are correct and due dates are met.

Roles & Responsibilities
  • Work with traditional and digital media planner/buyers to help support all media functions in the agency
  • Provide research support to planner and buyer as-needed for support points needed for media plans
  • Assist in planning research and idea generation pre-campaign Support in optimizing digital media buys in Google Ads and social media platforms
  • Digital media and Analytics optimization reporting
  • Collaborate with Traffic Manager to ensure media space specifications are clearly articulated to the necessary KW2 creative, production personnel and the vendor contacts.
  • Upload digital campaign assets
  • Work with media planners/buyers to prepare buys and secure media across broadcast, print, out-of-home, and digital
  • Perform buy stewardship and management tasks, including issuing make goods and creative traffic and managing vendor communications
  • Assist in preparing periodic analytics reports – pulling data, formatting report and take initial approach at insights
  • Assist in monitoring and providing optimization recommendations for digital buys
  • Monitor all media budgets on a weekly and monthly basis (depending on media type) to ensure full buy delivery
  • Work closely with accounting department to:
    • Enter media orders for billing
    • Manage and update media trackers
    • Enter invoices for payment
    • Provide weekly reports to management with current and upcoming media
    • Work on deadline each month to reconcile media invoices with billed amount
Qualifications
  • Consistently demonstrates follow through and expedient execution of multiple tasks simultaneously
  • Displays a strong attention to detail, organizational skills and problem-solving
  • A proven understanding of the role of the media role within an agency, its relationships with clients, and media services delivery (planning, placement, optimizing)
  • Effectively and proactively communicates and interacts with all key media stakeholders on projects and assignments
  • Ability to anticipate project needs, internal or client-related issues
  • Proactively seeks out new tasks
  • Proficient computer skills, including Microsoft Office 365 (Word, PowerPoint, Outlook, and Excel)
  • Superior communication and interpersonal skills
  • Bachelor’s degree in marketing or communications preferred

Location Restrictions

This remote position is available to U.S. residents only. Regional candidates are preferred. Residents of California, New York, and Texas will not be considered.

At KW2, we believe our people grow together in diverse, equitable and inclusive environments where their unique insights, experiences and backgrounds are valued and build authentic relationships. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, military veteran status and all other characteristics, attributes or choices protected by law.

Compensation & Benefits

Salary based on experience. Benefits include paid, volunteer and birthday time off. Medical, dental, vision, life and short term disability insurance. FSA’s, and 401(k) matching.

If you think you've got what it takes, and you'd be a good fit, email your cover letter and resume to jobs@kw2marketing.com and include Media Coordinator in the subject line. No phone calls, please.


ALL ABOUT THE OPPORTUNITIES

"Starting as a Coordinator at KW2 afforded me the opportunities that I wouldn't have gotten anywhere else. I owe much of how I got here, and where I'm going, to having been a KW2 coordinator."

JOSH S.

Associate Account Manager

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