What are the responsibilities and job description for the Communications Officer position at La Clinica Del Valle?
Communications Officer
Full Time | Exempt
Center for Learning and Innovation
We’re committed to compassionate care for all. Our patients. Our employees. You.
At La Clinica, we love our patients and enthusiastically treat them with the same care, respect, and dignity that we would our friends, family, and neighbors because that's who they are. If this appeals to you, La Clinica might be the right place to build your career. We’re looking for the right team members to treat our patients with this level of care.
We extend our commitment to compassionate care to our employees as well. We invest in our employees' lives through competitive pay, comprehensive benefits packages, easy access to wellness, personal and professional.
Our Communications Officer serves as part of La Clinica’s strategic team and is responsible for communication and marketing strategy, media relations, and brand management, as well as internal communication to a staff of over 500 spread across 30 locations.
Our ideal candidate understands the importance of community health work and is committed to a service mission and honest, engaging, and transparent communication. Candidates should have experience leading teams and projects and should have excellent written and verbal communication skills. They should understand communication systems such as websites, email platforms, and design software and be familiar with social media and marketing approaches. Complete qualifications are listed below.
With your application, please include a one-page letter letting us know why your skills are a good match this role. Thank you.
Accountabilities Include:
- Creates internal and external communication strategies for La Clinica and carry out the strategies.
- Identifies and develops annual communication strategies based on knowledge of organization or department objectives, market characteristics, and cost factors (to include paid advertisement, earned media, social media, community activities, and business to business relationships).
- Identifies patient experience strategies based on patient input and organizational needs and work with others to ensure strategies are carried out.
- Serves as a liaison to CEO and work with other leaders to spread core messages throughout the organization and to the community.
- Oversees development and production of all communication products, including annual reports, strategic plan documents, community and staff newsletters, brochures and fliers, organizational presentations, website, and social media channels.
- Oversees editing of all La Clinica materials that will be used by patients or other community members.
- Maintains La Clinica’s brand and logo materials.
- Oversees branding and logo issues on any La Clinica publication, product, or sponsorship.
- Develops internal communication tools that provide information to La Clinica’s employees needs to understand the organization and come together as a team.
- Oversees the maintenance of the intranet content.
- Ensures that employees have access to accurate, timely information about La Clinica’s latest projects.
- Writes blog posts, newsletters, social media posts, press releases, and advertising.
- Stays current on social media practices and advises organization on approach.
- Develops effective relationships with all media outlets and maintains ongoing relationships and frequent contact. Serve as La Clinica’s key spokesperson.
- Works with employees and volunteers to ensure they have accurate, consistent messages about the organization for public use.
- Creates community engagement messages and talking points about La Clinica.
- Manages La Clinica’s speaking engagements in community and make sure employees have facts they need to be successful in speaking publicly about organization.
- Works with various departments to coordinate La Clinica's presence at health fairs and other community events.
- Listens to patients and develops new ways of meeting their needs through communication.
- Works with leaders to develop and carry out communication with patients through MyChart.
- Supports La Clinica’s development team through creation of development-focused communications materials.
- Gathers information from employees and community partners to create key messages that inform, inspire and strengthen the position of La Clinica with our internal and external stakeholders in the community.
- Participates in La Clinica’s Incident Command Team.
- Complete assigned trainings via La Clinica’s learning module system (Relias) by required due date.
- Completes other duties as assigned.
Education and/or Experience:
- Required:
- Bachelor's degree in communications, public relations, journalism, or marketing.
- Minimum two years’ experience in communications, public relations, journalism, or marketing, preferably at a healthcare organization.
- Strong communication skills.
- Professional demeanor with excellent organizational skills.
- Basic computer software, including word processing and spread sheets.
- Valid driver's license and insurance
- Skills to intervene and promote reconciliation, compromise and positive outcomes in difficult interactions
- Preferred:
- Preferred two years’ leadership / management experience and/or healthcare leadership experience.
Equity Statement:
Applications will be reviewed by the appropriate Department for interview; those selected must be able to provide proof of legal right to work in this country. La Clinica is a drug free work environment. Equal Opportunity Employer. La Clinica complies with the Americans with Disabilities Act. If you consider yourself disabled and desire assistance in the application process, please contact the Human Resources Department.