What are the responsibilities and job description for the Social Media Manager position at Lake County Captains?
The Social Media Manager is responsible for the following.
Social Management:
- Managing all comments/DMs for social accounts
- Posting on all social platforms manually and via scheduling interfaces
- Assist in copywriting and content curation
- Maintaining best practices/crisis management/FAQs
- Have an understanding of how to navigate Facebook Business Manager
Social Analytics:
- Have an understanding of how to access and analyze social data
- Help create monthly Analytics Status Updates for all platforms
- Produce and distribute the Captains Newsletter.
- Assist in the effective use of Lake County Captains Social Media Pages- Facebook, Twitter, Instagram, TikTok and LinkedIn.
- Work with COLLiDE to execute all social and newsletter campaigns.
- Assist in shooting and editing all photos for the online web store, ensuring the store is always up to date.
- Assist in creating all graphics for social media and Captains newsletter.
- Exhibit a willingness to attend events outside of normal business hours in an effort to capture social media content.
- Ideating social media activations and/or new concepts
- Creating and monitoring ads in Facebook Business manager
- Pitching media outlets (TV, digital, print) stories on the Captains
- overseeing media/influencer list and inviting them to events
- Assisting with sales outreach via social media channels
- Work to execute graphics as requested by the GM or AGM.
- Perform other duties set forth by the GM and COLLiDE.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
