What are the responsibilities and job description for the Marketing Manager position at Lange Company?
Marketing Manager
St. Louis, MO
At Lange Companies, we are driven by integrity, dedication and ambition to find business intelligence solutions that work while continually aspiring to be better than yesterday. From the farm to your local market, our work matters, and we are committed to fostering a workplace where diversity, respect and adaptability are not just values but a way of life. We strive to create an environment that is welcoming and inclusive, offering every team member great opportunity for professional growth and development. Discover a future with us where your contributions truly make a difference.
Lange Companies is currently looking for a Marketing Manager to join our Team.
In this position, the Marketing Manager will be responsible for managing the company’s marketing program and processes, while developing and executing comprehensive marketing strategies to promote our brand, products, and services. This role requires a dynamic individual with a strong blend of creativity, analytical skills, and leadership abilities. The Marketing Manager will collaborate with cross-functional teams to drive brand awareness, customer engagement, and revenue growth while ensuring alignment with the company’s goals and values.
This opportunity is available in the following location : St. Louis, MO.
Responsibilities
- Develop and implement marketing strategies and campaigns that align with company’s objectives
- Conduct market research to identify trends, customer needs, and competitive insights
- Maintain and enhance Company’s brand identity across all marketing channels
- Oversee creation of consistent and compelling content for digital and print platforms
- Collaborate with our marketing vendor to learn and uphold Company’s brand and messaging
- Ensure all communications adhere to brand guidelines and effectively convey Company’s message
- Focus on business-to-business (B2B) marketing efforts to sell services and generate leads
- Develop targeted strategies to engage and retain clients and business relationships
- Manage Company’s online presence, including website, social media platforms, and email marketing campaigns
- Manage relationships with external vendors, agencies, and freelancers as needed
- Plan, manage and execute the full lifecycle of marketing events, trade shows and promotional activities
- Oversee full lifecycle of trade show logistics, including hotel reservations, booking and blocking off rooms, and other arrangements
- Face of campaign at marketing events and tradeshows and capable of professional in person communication with company employees and business partners
- Required to attend all marketing events, including those that fall on weekends (examples of 2025 include : March 7-8, April 11-12, May 2-3, July 9-10, October 17-19; and dates are subject to change);
- Travel Required (15%)
- Other duties as assigned
Basic Qualifications (Required Skills / Experience) :
Preferred Qualifications (Desired Skills / Experience) :
Equal Opportunity Employer :
Lange Companies, Inc. is an Equal Opportunity Employer. We make all employment decisions on the basis of ability and job-related qualification, without regard to race, religion, sex, color, national origin, age, disability, sexual orientation, military status, marital status, or any other classification proscribed.
Salary : $95,000 - $115,000
