What are the responsibilities and job description for the Digital Marketing Specialist position at Lansing Junk Removal?
Job Overview
Are you a digital marketing powerhouse who lives and breathes content, strategy, and conversions? Lansing Junk Removal is looking for a Marketing Guru to take our brand to the next level.
We need someone who's not just creative—but strategic, data-driven, and results-obsessed. If you can build and execute killer campaigns across multiple platforms, this could be your next big opportunity.
What You'll Do:
- Develop and execute a comprehensive marketing plan tailored to our industry and market
- Manage and optimize Facebook/Instagram posts and ad campaigns
- Run Google Ads campaigns with effective landing pages
- Perform A/B testing to boost performance and ROI
- Conduct market research and competitor analysis to identify new opportunities
- Plan and produce engaging videos and social content
- Edit video content for short-form and long-form platforms (YouTube, Reels, TikTok, etc.)
- Analyze campaign data and provide actionable reports
- Stay on top of trends in digital marketing and junk removal/home services niches
What You Bring:
- Proven experience running successful digital marketing campaigns
- Strong knowledge of Meta Ads Manager, Google Ads, and SEO best practices
- Landing page design experience (e.g., using tools like ClickFunnels, Unbounce, or WordPress)
- Skills in video editing software (Premiere Pro, Final Cut, Canva, CapCut, etc.)
- A portfolio or examples of past campaigns, content, or marketing materials
- Creative thinking paired with analytical insight
- Bonus: Experience with junk removal, home services, or local service-based businesses
Perks:
- Flexible schedule
- Growth potential within the company
- Opportunity to be the face and force behind a fast-growing brand
- Creative freedom with real impact
- We are expanding into franchises in the next two years and we are looking to build a full marketing team
Join us as we leverage innovative digital marketing strategies to elevate our brand presence and achieve business goals!
Job Type: Full-time
Pay: $21.00 - $28.00 per hour
Expected hours: 40 per week
Benefits:
- Employee discount
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Experience:
- Marketing: 10 years (Preferred)
Work Location: In person
Salary : $21 - $28
