What are the responsibilities and job description for the CRM Coordinator - Virginia Tech position at LEARFIELD?
Learfield Amplify is actively seeking a CRM Coordinator to work for Virginia Tech's ticket sales team alongside the Data Analyst in Blacksburg, VA. Our highly valued CRM Coordinator is a critical piece of our puzzle; without their contributions, the property could not deliver on its commitments – including facilitating the school’s outreach while maximizing revenue generation for the University. Specifically, the CRM Coordinator will work with a vast array of data including, but not limited to, Donation transactions, Ticketing transactions, Scan Rates, and Consumer Profiles – including a state-of-the-art Fanbase platform for advanced fan insights. If you enjoy working in a fast-paced, dynamic team environment, we want to meet you!
Responsibilities
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
Responsibilities
- Helping to manage the Salesforce CRM platform used by VT Athletics which includes assisting with the day-to-day management of data cleansing, data entry accuracy, validation, and data integrity.
- Assisting with lead generation and routing prospective leads for campaigns to the appropriate team members.
- Co-creating VT’s custom dashboards and reports to highlight VT’s customer demographics and transactions.
- Generating additional lists, segments, and reports as needed to assist in managing the data warehouse – a platform to store and model data so that it can bidirectionally flow to other platforms in a clean manner.
- Strategizing and providing support for data initiatives and projects to meet the needs of VT Athletics.
- Working through data analysis alongside the analyst at VT.
- Will be directly involved in deciding consumer marketing strategy.
- Will directly assist in leveraging automation capabilities between marketing software and CRM software.
- Complete additional projects as needed.
- Proven track record in CRM software and/or data analysis.
- Strong analytical and problem-solving skills with superior attention to detail.
- Highly organized, detail oriented, quick learner, strong writing, and communication skills.
- Ability to work in a fast-paced environment, meet deadlines, handle multiple projects simultaneously, and implement last-minute changes as needed.
- Ability to professionally communicate and interact with all levels of management.
- Independently take action beyond what is called for.
- Be able to generate original and imaginative solutions to business opportunities.
- Strong desire to learn about our business and grow your professional career.
- Demonstrate a positive attitude.
- Demonstrate the ability to be kind, caring, and compassionate.
- History of success preferably with a major Division 1 university or professional sports.
- The ability to take on miscellaneous duties as assigned.
- Bachelor’s Degree or equivalent work experience preffered
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
