What are the responsibilities and job description for the Marketing Analyst, Private Investing position at Lensa?
Lensa is the leading career site for job seekers at every stage of their career. Our client, Wellington Insurance Group, is seeking professionals in Boston, MA. Apply via Lensa today!
About Us
Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.
About The Role
The Private Investing Marketing Analyst is a role on the Global Marketing team. We seek a skilled professional who combines private investing knowledge, strategic marketing experience, a client perspective, and a commercial lens to partner with product management, portfolio managers, product management, legal & compliance and our client services group to effectively position and communicate our private investing capabilities, approaches, and funds. This individual will partner with the Private Investing Marketing Strategist to support the development of the overarching strategy and executing tactical execution plans in coordination with key stakeholders.
This role is part of a global marketing function with locations in Boston, London, Singapore, and Tokyo. As part of the Private Investing marketing team, this individual will also partner closely with our EMEA and APAC marketing teams, our products marketers, as well as with our channel marketers who are aligned with our global client-facing teams. Global Marketing also includes teams dedicated to content creation and management (writing/editing/proofreading, readership optimization and content tagging), public relations, design (digital and print), marketing operations and project management, digital marketing, events, and product marketing.
This person will work across marketing channels to activate with specific focus in the following areas:
As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to r ace, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law . If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at GMWTalentOperations@wellington.com .
Benefits
At Wellington Management, our approach to compensation is designed to help us attract, inspire and retain the best talent in our industry. We strive to pay employees fairly and competitively across all levels and roles. Our approach to compensation considers all aspects of total compensation; all employees are eligible to receive salary, variable compensation, and benefits. The base salary range for this position is:
USD 65,000 - 150,000
This range takes into account the wide range of factors that are considered when making compensation decisions, including but not limited to skill sets; role; skills and experience; certifications; and education. This range is an estimate, and further details on salary and total compensation aspects will be shared with candidates during the recruitment process.
Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and/ or Incentives, if eligible. In addition, we offer a comprehensive and high value benefit package to meet the unique needs of our employees and their families, and we are committed to fostering a flexible work environment that enables employees to thrive personally and professionally. Examples of our benefits include retirement plan, health and wellbeing, dental, vision, and pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition/CFA reimbursement and paid time off (leave of absence, paid holidays, volunteer, sick and vacation time)
Tracing our history to 1928, Wellington Management is one of the world’s largest independent investment management firms. We serve as a trusted adviser to clients in over 60 countries, visit our website to see our assets under management. Our innovative investment solutions are built on the strength of proprietary, independent research and span nearly all segments of the global capital markets, including equity, fixed income, multi-asset, and alternative strategies. As a private partnership whose sole business is investment management, our long-term views and interests are aligned with those of our clients. We are committed to attracting a talented and diverse workforce, and to fostering an open, collaborative culture of inclusivity because we believe multiple perspectives lead to more informed investment and business decisions. As an Equal Opportunity Employer, we welcome people with diverse life experiences, fresh ideas, and specialized subject-matter expertise.
For more information, please visit https://www.wellington.com/en/ (https://www.wellington.com/en/about-us)
About Us
Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.
About The Role
The Private Investing Marketing Analyst is a role on the Global Marketing team. We seek a skilled professional who combines private investing knowledge, strategic marketing experience, a client perspective, and a commercial lens to partner with product management, portfolio managers, product management, legal & compliance and our client services group to effectively position and communicate our private investing capabilities, approaches, and funds. This individual will partner with the Private Investing Marketing Strategist to support the development of the overarching strategy and executing tactical execution plans in coordination with key stakeholders.
This role is part of a global marketing function with locations in Boston, London, Singapore, and Tokyo. As part of the Private Investing marketing team, this individual will also partner closely with our EMEA and APAC marketing teams, our products marketers, as well as with our channel marketers who are aligned with our global client-facing teams. Global Marketing also includes teams dedicated to content creation and management (writing/editing/proofreading, readership optimization and content tagging), public relations, design (digital and print), marketing operations and project management, digital marketing, events, and product marketing.
This person will work across marketing channels to activate with specific focus in the following areas:
- Event strategy and execution
- Responsible for coordination and implementation of event strategy and execution.
- Oversee the formulation and implementation of the event strategy for all conference sponsorship and hosted events, including our annual meeting, that assist with brand awareness, deal sourcing, and fundraising efforts.
- Oversee and coordinate all aspects of event logistics, including registration and attendee tracking, support for presentations and materials, and conducting pre- and post-event evaluations. Additionally, manage the budget, negotiate contracts, and liaise with vendors and suppliers. Occasionally serve as the on-site point of contact.
- Create and own a repeatable system for gathering feedback on event success and attendee experience to guide future event planning and participation.
- Communications and Branding
- Internal communications:
- Regularly socializing marketing activities to broader business partners including but not limited to press mentions, quarterly summaries, new content, quarterly measurement highlights. etc.
- Collaborate with investment product fund services team and product marketing on sales training and support, and with client services group on regular distribution of new materials
- External communications & Brand
- Partner with marketing strategist to develop and implement public relations strategies to enhance the platforms public image, including management of paid media.
- Ensure consistent and clear messaging across all external communications
- Collaborate with the marketing team to support promotional campaigns and initiatives.
- Assist in the creation and dissemination of marketing materials.
- Collect and analyze feedback from external communications and branding efforts.
- Report on the effectiveness of communication strategies and suggest improvements.
- Analyze, monitor, and provide feedback on industry and peer trends to ensure content and positioning are differentiated, relevant and compelling
As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to r ace, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law . If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at GMWTalentOperations@wellington.com .
Benefits
At Wellington Management, our approach to compensation is designed to help us attract, inspire and retain the best talent in our industry. We strive to pay employees fairly and competitively across all levels and roles. Our approach to compensation considers all aspects of total compensation; all employees are eligible to receive salary, variable compensation, and benefits. The base salary range for this position is:
USD 65,000 - 150,000
This range takes into account the wide range of factors that are considered when making compensation decisions, including but not limited to skill sets; role; skills and experience; certifications; and education. This range is an estimate, and further details on salary and total compensation aspects will be shared with candidates during the recruitment process.
Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and/ or Incentives, if eligible. In addition, we offer a comprehensive and high value benefit package to meet the unique needs of our employees and their families, and we are committed to fostering a flexible work environment that enables employees to thrive personally and professionally. Examples of our benefits include retirement plan, health and wellbeing, dental, vision, and pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition/CFA reimbursement and paid time off (leave of absence, paid holidays, volunteer, sick and vacation time)
Tracing our history to 1928, Wellington Management is one of the world’s largest independent investment management firms. We serve as a trusted adviser to clients in over 60 countries, visit our website to see our assets under management. Our innovative investment solutions are built on the strength of proprietary, independent research and span nearly all segments of the global capital markets, including equity, fixed income, multi-asset, and alternative strategies. As a private partnership whose sole business is investment management, our long-term views and interests are aligned with those of our clients. We are committed to attracting a talented and diverse workforce, and to fostering an open, collaborative culture of inclusivity because we believe multiple perspectives lead to more informed investment and business decisions. As an Equal Opportunity Employer, we welcome people with diverse life experiences, fresh ideas, and specialized subject-matter expertise.
For more information, please visit https://www.wellington.com/en/ (https://www.wellington.com/en/about-us)
