What are the responsibilities and job description for the Digital Marketing Strategist position at Life Surge?
Overview: LIFE SURGE is a leading company in the faith-based live events and financial education programs industry. With 20 events annually, we provide financial education to thousands across the nation. Our team of experienced professionals is passionate about helping people learn, grow, and connect.
Responsibilities: We are seeking a strategic and data-driven CRM & Marketing Automation Manager to develop, implement, and optimize our CRM and marketing automation systems. The ideal candidate will ensure that marketing efforts are efficiently executed, measurable, and closely tied to the company's goals, supporting its purpose, mission, and vision of delivering transformational events and educational content. Key responsibilities include designing and implementing lifecycle marketing programs, overseeing email campaign execution, and ensuring cohesive communication across marketing, sales, and other channels to improve customer experience.
Requirements: To be successful in this role, you should have hands-on expertise in CRM systems like Salesforce and HubSpot, as well as marketing automation platforms. Strong knowledge of email marketing, lead nurturing, audience segmentation, and CRM integrations is required. Exceptional project management skills, analytical abilities, and excellent written and verbal communication skills are also essential.
Responsibilities: We are seeking a strategic and data-driven CRM & Marketing Automation Manager to develop, implement, and optimize our CRM and marketing automation systems. The ideal candidate will ensure that marketing efforts are efficiently executed, measurable, and closely tied to the company's goals, supporting its purpose, mission, and vision of delivering transformational events and educational content. Key responsibilities include designing and implementing lifecycle marketing programs, overseeing email campaign execution, and ensuring cohesive communication across marketing, sales, and other channels to improve customer experience.
Requirements: To be successful in this role, you should have hands-on expertise in CRM systems like Salesforce and HubSpot, as well as marketing automation platforms. Strong knowledge of email marketing, lead nurturing, audience segmentation, and CRM integrations is required. Exceptional project management skills, analytical abilities, and excellent written and verbal communication skills are also essential.
