What are the responsibilities and job description for the Marketing & Donor Development position at Light the Way Ministry?
Brief roles include: Marketing, PR, and Donor/Sponsorship Manager
About Light the Way Ministry:
Light the Way Ministry is a nonprofit dedicated to producing Christian music festivals, tours, and concerts to share the Gospel and unite communities. With a mission to take church outside the walls, we’ve reached nearly 200,000 people across the country since 2017 and growing each year. From large-scale events like the annual Light the Way Music Festivals in different locations to regional celebrations, we inspire, connect, and grow through Christ-centered experiences.
Position Summary:
We are seeking a passionate, creative, and dynamic individual to lead our Marketing, PR, and Donor/Sponsorship efforts. This role is vital to advancing the ministry's mission through effective storytelling, relationship building, and strategic promotion. The ideal candidate is a people person who embodies the values of Light the Way Ministry, excels at fostering connections, and has expertise in digital marketing, public relations, and fundraising.
Key Responsibilities:
Marketing & Public Relations:
- Develop and execute marketing strategies to promote events, initiatives, and the ministry’s mission.
- Manage the ministry’s digital presence, including social media platforms, email marketing, and website updates.
- Plan and run digital ad campaigns, leveraging research and analytics to optimize performance.
- Create compelling content and press materials, such as newsletters, press releases, and blogs.
- Collaborate with media outlets and partners to amplify the ministry's message.
Donor & Sponsorship Management:
- Build and maintain relationships with current and prospective donors and sponsors.
- Develop sponsorship packages and donor engagement plans tailored to partner needs.
- Coordinate with donors and sponsors to ensure fulfillment of agreements and ongoing appreciation.
- Plan and execute donor appreciation events and initiatives, such as the Red Carpet Gala.
- Monitor fundraising trends and identify growth opportunities.
Event Support:
- Assist in promoting the ministry’s events, including the annual Light the Way Music Festival and regional celebrations.
- Work closely with the event team to ensure seamless sponsorship integrations and marketing.
- Represent the ministry at events to build rapport with attendees, sponsors, and partners.
Qualifications:
- Strong belief in Light the Way Ministry’s mission and values.
- Excellent interpersonal skills; a natural people person who thrives on building relationships.
- Proven experience in marketing, public relations, and/or fundraising.
- Proficiency in digital marketing tools, including social media management, analytics, and ad platforms.
- Ability to create engaging written and visual content.
- Strong organizational skills with attention to detail and the ability to manage multiple projects.
- Familiarity with donor management systems and CRM tools is a plus.
Compensation:
Inquire
How to Apply:
Interested candidates should submit their resume, a cover letter outlining their passion for the ministry, and examples of past marketing or donor relations work to info@lightthewayministry.com.
This role is an exciting opportunity to make a meaningful impact while growing professionally in a mission-driven environment!
INQUIRIES CAN BE MADE AT: INFO@LIGHTTHEWAYMINISTRY.COM