What are the responsibilities and job description for the Manager, Global Paid Media & Analytics position at Lionsgate?
Job Title : Manager, Global Paid Media & Analytics
Location : Santa Monica, CA, US, 90404
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
Summary of Position
Lionsgate has an immediate opening for a Manager, Global Paid Media & Analytics in our Global Paid Media & Analytics department. This position will work with the Executive Director, Global Paid Media & Analytics.
Responsibilities
- Develop, plan and execute strategic integrated media campaigns for theatrical, home entertainment & premium video on demand across both Segment 1 and Segment 2 releases including Digital / Social, National / Local Television (Broadcast, Cable, Hispanic, etc.), Radio and Outdoor media.
- Assist in the development of media strategies and plans, utilizing competitive analysis and historical data.
- Review, analyze and provide notes on detailed media schedules – Broadcast, Cable, Local TV, National / Local Radio, Puerto Rico TV / Radio, Digital, Social.
- Assist in developing and executing on-air and radio integrations / sponsorships directly with Radio partners.
- Manage overall trafficking across all platforms inclusive of TV, Digital, Social, etc.
- Work collaboratively with internal theatrical marketing disciplines to align media campaign strategies and efforts with larger marketing campaign.
- Lead, with Director’s oversight, reporting feedback to optimize social & digital campaigns during media flights.
- Manage & grow Media Coordinator.
- Work collaboratively with external media agencies and partners to effectively execute media campaigns.
- Help oversee overall invoicing process and keeping track of budgets.
- Provide support to the Media team as needed.
Qualifications and Skills
About the Company
Lionsgate (NYSE : LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.
Compensation
80,000
EEO Statement
Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.
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