What are the responsibilities and job description for the Product Marketing Specialist position at Lloyd Morgan China?
Who are we?
We are made up of global aspirational strivers leading the next generation of Smart Lighting because we believe the sum is greater than its parts. We aspire to elevate the moments of people’s lives around the world so that people can focus on the experience. And yes, we have some aggressive goals but that’s where the fun is
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Who are we looking for?
We are looking for a strategic, insightful, and dynamic Product Marketing Manager to pave a strong foundation for our teams. As a PMM, you will play a crucial role as the center point for our product development, leading Technical PMs, Engineering teams, and marketing to ensure the company is on track to hitting development milestones and to maximize customer reach. You are a driver for innovation and change, who challenges the status quo, and thinks forward.
What will you be doing?
- From inception to completion, you will own product planning, development, and go to market, which will include but not limited to product design, channel strategy, MSRP, cost, and budgeting.
- Analyze market for gaps, trends, and consumer needs, provide product category expertise for strategic business development.
- Create product briefs, initiate new projects and lead product development with cross functional teams, including oversea product team.
- Develop and execute packaging to ensure branding alignment and appropriate presentation.
- Develop and execute product launch and GTM strategy with sales and marketing teams.
