ASSOCIATE ACCOUNT DIRECTOR SHOPPER MARKETING

Overview

The Associate Account Director supports the agency Shopper Marketing team and plays a critical management role to contribute to the success of client’s projects. You will play a key role in all disciplines from strategic development to execution. In this role, you will serve as a lead agency contact for a major CPG client. This candidate is dialed in to the competitive landscape and has a firm grasp on the client’s category, industry, and business. 

Responsibilities

• Develop strong and effective relationships with clients with ability to offer strategic counsel.
• Quickly become familiar with client’s brand (requirements, messaging, creative) and effectively work with internal teams to ensure programs are following client protocol.
• Possess mature insights and critical assessment of overall agency business, and shopper marketing strategy and tactics.
• Provide solid and trusted shopper marketing counsel to PC peers, industry partners, vendors, and clients.
• Manage daily workflow and serve as primary day to day point of contact for clients.
• Develop strategic plans and lead team in translating them into tactical programs. 
• Collaborate with other account teammates, creative, and/or external teams to develop marketing programs and solutions for client.
• Manage responsibilities independently with little day to day direction from senior members.
• Manage program timelines, keeping account team members and client teams aware of any deviations.
• Support team with proofing to ensure all client’s brand standards are met.
• Organize and lead client facing presentation decks and meetings, preparing all relevant documents.
• Manage, analyze, and present campaign results.
• Serve as an agency ambassador and leader to help grow the shopper marketing business.  
• Develop a thorough understanding of the program scope with the ability to establish and manage budgets
• Proven ability to communicate effectively and professionally.
• Demonstrate passion for highest quality of work
• Act as a role model and mentor for more junior staff, including SAE’s, AE’s, AAE’s and Interns
• Collaborate with staff outside of core team when needed to enhance program or new business initiatives, such as creative, new business or other internal management where relevant.

NOTE:  This job description does not imply that the above functions are the only tasks that may be performed.  Associates will be expected, if possible, to follow any other job-related instructions and perform any other job-related tasks as directed by management

Qualifications

• Minimum of 5 years of Agency experience; 2-4 years Shopper Marketing Experience
• Proven account management skillset in creating, maintaining, and enhancing client relationships
• Thorough understanding of agency processes
• Experience managing Shopper marketing programs (digital, print, in-store, omnichannel)
• Strong written and verbal communication skills
• Ability to mentor, train and develop junior staff.
• Demonstrate passion for all aspects of the agency’s business. 
• Able to articulate business problems and challenges and work towards a solution.
• Independent thinker with exceptional teamwork skills
• Excellent interpersonal skills and the ability to develop strong relationships with clients, internal staff in all departments and vendors 
• The ability to work in a dynamic environment and adapt to shifting priorities and deadlines  

Education: Bachelor’s degree required

Experience:  Minimum 5-6 years of experience in the marketing agency industry

Supervisory Responsibilities:  Depending on the client, this role may have some supervisory responsibilities overseeing an SAE, AE or AAE.

Specific Skills: Microsoft Office (Proficient to excellent)

Please note that this Job Description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job.  Duties, responsibilities, and activities may change at any time with or without notice.

Under the Americans with Disabilities Act (ADA), WIS is committed to providing reasonable accommodations to qualified individuals with disabilities to enable them to effectively perform the essential functions of the job.

CROSSMARK is committed to providing accessible employment practices and welcomes applications from people with disabilities. If you require accommodation for a disability during any stage of the recruitment process, please let us know.