What are the responsibilities and job description for the SVP, Head of Revenue Optimization position at LPL Financial?
LPL is looking to expand the leadership for Insurance through the addition of an SVP, Head of Revenue Optimization , whose primary objective will be to grow the Insurance business at LPL by ensuring that LPL advisors are able to successfully meet the Insurance needs of their clients due to the support they receive in the field and the quality of engagement they receive from carrier partners, leading to outsized economic results for the business unit.
LPL Insurance Associates is a brokerage general agency offering life, long-term care, and disability insurance products through the LPL advisor network.
The SVP of Revenue Optimization will be charged with transforming how we measure and manage the Insurance business, starting with 1) developing an end-to-end view of the sales cycle and sales pipeline, with a focus on attribution of leads and minimizing leakage, 2) identifying what drives the Insurance purchase cycle and working with data and tech teams to optimize proactive lead management, in conjunction with other business unit partners 3) partnering with Sponsor Relations and other LPL partners to optimize carrier revenue terms, leveraging industry benchmarking and LPL production data to negotiate the best terms possible for LPLIA, 4) lead the external and internal sales teams, including goal setting, incentive compensation plan development, coaching teams and acting as a player-coach with complex client opportunities
Responsibilities :
- Develop the awareness and distribution strategies for Insurance at LPL, including the structure of the sales organization and approaches to engaging with LPL advisors
- Build and maintain relationships with our carrier partners and develop execution plans in partnership, as well as negotiating carrier compensation rates
- Lead and engage a sales team of 20
- Provide leadership, coaching, and direction to the insurance sales team to drive growth for the agency
- Develop a data-driven approach for tracking and managing a sales pipeline to facilitate accountability for goals and activity management at the employee level
- Develop and manage relationships with key institutional partners of LPL
- Develop and manage relationships with key internal stakeholders who can help drive leads to LPLIA
- Represent the LPLIA sales team within the broader Wealth Management and LPL Sales organization
- Maintain staffing levels and service level agreements to manage the workflow and activity
- Oversee pilots within the organization to learn how we can best support advisors for the future (e.g., alternative go-to-market approaches for institutions)
- Participate on the LPL Insurance Associates management team to lead the strategic direction of our insurance business
Requirements :
Preferred :
Pay Range :
194,663-$324,438 / yearActual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!
Company Overview :
LPL Financial Holdings Inc. (Nasdaq : LPLA) was founded on the principle that the firm should work for advisors and institutions, and not the other way around. Today, LPL is a leader in the markets we serve, serving more than 23,000 financial advisors, including advisors at approximately 1,000 institutions and at approximately 580 registered investment advisor ("RIA") firms nationwide. We are steadfast in our commitment to the advisor-mediated model and the belief that Americans deserve access to personalized guidance from a financial professional.
At LPL, independence means that advisors and institution leaders have the freedom they deserve to choose the business model, services, and technology resources that allow them to run a thriving business. They have the flexibility to do business their way. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors and institutions, so they can take care of their clients.
Join LPL Financial : Where Your Potential Meets Opportunity
At LPL Financial, we believe that everyone deserves objective financial guidance. As the nation’s leading independent broker-dealer, we offer an integrated platform of cutting-edge technology, brokerage, and investment advisor services.
Salary : $194,663 - $324,438
