What are the responsibilities and job description for the Senior Lead Marketing Manager position at Lumen?
Lumen Senior Lead Marketing Manager in Annapolis, Maryland
About Lumen
Lumen connects the world. We are igniting business growth by connecting people, data, and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust, and transparency. People power progress.
We’re looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.
The Role
The Senior Lead Marketing Manager is responsible for the execution of the Marketing intersection within the customer journey, including education and follow-through with Sales, Customer Success (CS), and Sales Development Representatives (SDR). The primary goals are to increase the funnel, accelerate the funnel, and retain at-risk customers. This position supports across Public Sector.
Location
This is a remote opportunity open to candidates located anywhere in the U.S.
The Main Responsibilities
- Support the development and execution of tactics that drive high utilization and significant, measurable results from marketing programs, campaigns and tactics to move prospects and customers through the sales cycle to meet Lumen's sales and revenue targets.
- Be aware of defined KPIs and how to deliver to these benchmarks; data-driven approach to decision making.
- Strong project management capabilities, including the ability to accurately specify project timeframes, dependencies, and risk factors.
- Cultivate long-term relationships with internal stakeholders and colleagues.
- Interface with Sales & Revenue Operations teams to determine sales enablement needs.
- Liaison with Customer Experience (CX) to align strategies and ensure a cohesive approach to securing and expanding customer relationships, enhancing personalized customer experiences, and ultimately driving business growth.
- Communicate and educate the sales team regarding new and planned marketing activities.
- Track lead flow to ensure timely follow-up by sales channels.
- Document campaigns and results for senior sales leadership and ecosystem.
- Support execution of in-person events, pre and post event sales enablement activities.
What We Look For in a Candidate
Compensation
This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience, and other relevant factors.
Location Based Pay Ranges
Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional, and financial wellbeing.
If you are selected for a position, there will be a background screen, which may include checks for criminal records and / or motor vehicle reports and / or drug screening, depending on the position requirements.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”).
Disclaimer
The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.
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Salary : $103,711 - $138,281
