What are the responsibilities and job description for the Macpower Digital Assets Edge Private Limited is hiring: Chemical Industry Media position at Macpower Digital Assets Edge Private Limited?
Job Description
Job Description
Job Summary : Develop long term external communications strategy ( Media Relations and Public Relations ) and chart out annual implementation plan in line with the global communications vision and strategy. Align with corporate business strategy and growth aspirations. Lead implementation of the corporate media campaign. Proactively cultivate relationships with tier 1 external media organizations. Drive positive perceptions of our Brand and Reputation as well as excellent utilization of media channels and relations to enhance and build our reputation and to articulate our Corporate Strategic targets & messaging, growth and achievements. Drive / provide integration of media across all regions both within the media and amongst our regional communications employees and lead media communications for mega projects, M&A growth projects & divestments, major external business and brand-building events including Chief executive Officer / Executive Vice President outreach and alignment with other stakeholders. Drive and co-ordinate proactive and Ad-Hoc Media outreach across all regions to increase quality and planning of media output by our regional teams. Support crisis communications at a global level and across the regions. Alignment and use of Communications agencies to deliver best practices.
Job Purpose & Responsibilities :
- Ongoing development of our Media relations strategy in line with our global communications strategy and associated tactical outreach planning alongside other Global Communications CoEs, regional alignment, other stakeholders, agencies and day to day input into strategic direction and planning.
- Provide specialist strategic communications counsel and relevant external positioning of the company and of the company's senior executive leadership, including CEO, through presentations face to face and written briefings to leverage opportunities to drive business growth and reputation.
- Monitor, Track, Analyze and report statistics of the use and effectiveness of our media presence and providing actionable insights and recommendations based on the analytics data.
- Drive the alignment between our Regions / Strategic Business Units / Corporates to ensure the cohesive and improved use of Traditional Media external channels across all regions.
- Lead focal point for strategic global company projects requiring specialist media, positioning & messaging related leadership and relevant input into all major company events.
- Collaborate with Corporate and Strategic Business Units business partners and regions, in planning proactive media outreach campaigns.
- Setting of global standards and guidelines whilst driving global governance and quality control.
- Drive use of relevant new channels and improvement in using existing channels whilst ensuring relevant use of messaging to create unified messaging output.
- Maintain and build our most important corporate strategic media relationships (tier 1), whilst exploring new relevant trends and practices.
- Provide specialist relevant communications advice and support for our Crisis Management and management of Reputational Risk .
Minimum Education / Experience Requirements :
Competencies and Skills :
