What are the responsibilities and job description for the Copywriter position at Madison Avenue Worldwide?
Madison Avenue Worldwide is the Agency of Urgency! If you can be creative, write fast and produce high-quality work WITHOUT the use of AI....we are interested! We have one Senior Copywriter position open (5-10 years experience) and one Copywriter position open (1-5 years experience). This position is a work-from-home position and is highly accountable to their desktop from 7:30am - 4:00 pm CST. If you are hungry, humble and smart....you should apply now! Previous experience and writing portfolio is required
Description
We require experience with B2B and B2C content development for health care projects and campaigns, including communicating employer benefit programs to consumers to help them make informed care and benefit decisions; fresh campaign concepts to promote health initiatives at the worksite; positioning and promoting leading medical devices and therapies; and writing white papers, sell sheets, ads, videos and presentations. We also require experience with B2B content for large corporations — specifically in manufacturing, agriculture and high tech, along with B2C for entertainment clients. Assignments include creating content to promote highly technical product and service offerings across print, digital and social media, including direct mail, corporate reports, brochures, emails, ads, displays, PowerPoint presentations, videos and websites.
Skills & Requirements
- Ability to provide strong, fresh creative content for print, digital and social.
- Confidence in presenting creative content and concepts to clients in collaboration with creative teams.
- A firm understanding of health care communications, brand strategy, social media and content marketing.
- Ability to quickly grasp and distill highly technical communications.
- Preferred qualities: assertive, energetic, accountable, active listener, approachable.
- Organized, self-directed, detailed and meticulous. Able to manage numerous projects simultaneously and prioritize in a fast-paced environment.
- Three to five years of industry experience (client-facing experience required).
- Bachelor’s degree: journalism, marketing or related field.
- Expertise in writing scripts for video and PowerPoint presentations
