What are the responsibilities and job description for the Creative Lead, Performance Marketing position at Maple Bear?
A company is looking for a Creative Lead, Direct & Growth.Key ResponsibilitiesInspire and lead a creative team, fostering collaboration and high performanceEstablish processes for creating, testing, and optimizing performance marketing assetsFormulate and execute data-driven creative strategies that align with brand values and drive growthRequired QualificationsBachelor's degree10 years of job experience with 3 years in creative leadership in performance marketingStrong leadership skills with a track record of inspiring creative teamsDeep understanding of online and offline marketing channelsProficient in using AI tools for content generation and performance analysis