Vice President of Marketing

m / Oppenheim Executive Search is assisting the Detroit Symphony Orchestra (DSO) in the search for a Vice President of Marketing. Please click to view the full position description or to nominate / apply directly on their site.

Is this the role you are looking for If so read on for more details, and make sure to apply today.

The Vice President of Marketing must be a dynamic, results-driven and creative marketing strategist who can engage and excite the Detroit community as the lead ambassador for an orchestra whose programs and performances attract diverse audiences and meaningful community partnerships that contribute greatly to the cultural vibrancy of the city and region. Reporting to the Chief Revenue Officer (CRO), the Vice President of Marketing will lead a department responsible for audience growth, ticket revenue, and patron service. The department is building a sustainable revenue base, coordinating and integrating earned income streams, broadening and expanding the audiences the DSO serves, and deepening its connection to all patrons reached across the orchestra, jazz, education, and presentation businesses.

The Detroit Symphony Orchestra is known internationally for trailblazing performances, collaborations with the world’s foremost musical artists, and a deep commitment to serving its community. Making its home in the historic Orchestra Hall at the Max M. and Marjorie S. Fisher Music Center, the DSO actively pursues its vision to be an inclusive and culturally relevant community where all people can experience their world through music. Operating 365 days per year, it is a performing arts institution, an educational facility, and a community center. DSO has an annual operating budget of $35 million, with $9.5 million (27%) coming from earned revenue, $22 million (63%) from contributed revenue, and $3.5 million (10%) coming from the endowment. The DSO is led by a 23-member Board of Directors and 91 full-time staff, and hundreds of part-time employees. At full complement, the orchestra has 88 musicians.

For additional information or to apply, please contact Lee Kappelman or Dennis Hanthorn at info@moppenheim.com .

Qualifications

• Prefer 7 years of progressive patron development and / or sales marketing experience with a demonstrated track record of successfully building and retaining a broad and renewable patron base through crafting, executing, and measuring a comprehensive integrated marketing strategy.
• Demonstrated strong strategic planning, analytical, and project management skills.
• Knowledge of the nonprofit and philanthropic sectors with an understanding of and a genuine passion for the mission.
• Minimum 5 years management or supervisory experience.
• Proficiency in budgeting and forecasting.
• Effective leader with specialty in cultural competencies; demonstrated experience and investment in issues of diversity, equity, and inclusion.
• Superior organizational, communication, and interpersonal skills.
• Must be a self-starter who is a strong and collaborative team leader.
• Tech savvy with keen understanding of e-marketing and integrated marketing planning.
• Solid knowledge in best practices in direct response.
• Ability to identify relevant trends and market opportunities to engage the appropriate resources to further DSO’s mission.
• Understanding of market segmentation techniques and how to apply them in marketing decision-making.
• Proficient in media / marketing channel capabilities and tactics that deliver upon sales strategies and plans.
• Adept capabilities with database management and financial management as it relates to sales.
• Familiarity with Tessitura or other patron relationship management, ticketing, or fundraising databases a plus.

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