What are the responsibilities and job description for the Ad Ops Specialist position at Mars United Commerce?
Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800 Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.
We’re seeking an Ad Ops Specialist. The Ad Ops Specialist is responsible for tagging and supporting activation of digital media campaigns. The candidate must oversee detailed elements of the campaign, including inventory oversight, tracking metrics, identifying any issues that may be negatively impacting performance, and adjustments. The AdOps Specialist will further oversee multiple specialized areas, including client Retailer onsite inventory, creative tag development, and site tag development. This individual must have a diverse skill set that allows them to handle multiple functions including technical tasks, project management, and budgeting. Candidates must reside within commuting distance of. Mars United Commerce's Atlanta, New York, Bentonville, Chicago or Seattle locations.
PRIMARY RESPONSIBILITIES:
- Campaign setup, execution, and successful deployment
- Ensure creative adheres to Publisher specifications and guidelines
- Manage QA process of campaign setup and tag development
- Troubleshoot issues that affect implementation, tracking, or reporting
- Monitor and optimize designated campaigns to ensure full delivery and KPIs met
- Campaign reporting, creative screenshots delivery
- Maintain data quality and integrity by enforcing AdOps policies and procedures
- Regular interface with Account Managers, Media Planners, and Programmatic Specialists
SKILLSETS REQUIRED:
- Experience with 3P ad servers – Google Ad Manager, Campaign Manager preferred
- Strong working knowledge of Excel
- Highly analytical with strong quantitative skills
- Strong problem-solving ability, solutions motivated
- Excellent organizational skills with ability to juggle multiple projects
- Strong attention to detail and accuracy
- Ability to work with strict deadlines in a fast-paced environment and under pressure
- Working knowledge of HTML, JavaScript, and Web Analytics platforms
- University Degree or College equivalent
- 3 years Ad Operations experience
Salary : $49,000 - $71,645