What are the responsibilities and job description for the Digital Marketing Coordinator position at MaviTech Professional Services LLC?
MaviTech Professional Services LLC is seeking a talented Digital Marketing Coordinator to enhance our marketing efforts.
Job Description:
The Digital Marketing Coordinator will be responsible for developing and implementing effective digital marketing strategies to drive business growth.
- Content Creation
They will create high-quality content for multiple platforms, including websites, social media, blogs, email campaigns, and brochures.
The candidate will assist in developing and managing marketing materials like case studies, product datasheets, and sales presentations.
They will ensure consistency of the brand across all marketing content and communications.
- Digital Marketing Strategies
The Digital Marketing Coordinator will oversee and update company social media profiles with industry news, product updates, and success stories.
They will assist with SEO optimization and website content management to boost online presence.
The candidate will support paid ad campaigns and monitor performance.
- Lead Generation
The Digital Marketing Coordinator will assist in creating and executing email marketing campaigns designed to nurture leads and retain customers.
They will support trade show and event organization, including booth setup, promotional materials, and follow-up communications.
The candidate will collaborate with the sales team to develop targeted marketing strategies that drive lead generation and improve conversion rates.
- Market Research
They will conduct market research to identify industry trends, competitor strategies, and customer needs.
The candidate will analyze marketing performance data and provide actionable insights and recommendations.
They will maintain and update CRM systems with the latest marketing and sales information.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 1-3 years of experience in Marketing, preferably in B2B, manufacturing, or packaging industries.
- Strong writing, communication, and storytelling skills.
- Experience with digital marketing tools (Google Analytics, SEO tools, and email marketing platforms).
- Social media management and content creation expertise.
- Ability to analyze marketing data and translate insights into actionable strategies.
- Knowledge of design software (Adobe Creative Suite, Canva) a plus.
What We Offer:
- Competitive salary, benefits, and bonus opportunities.
- PTO/Holidays.
- Opportunities for professional development and career advancement.
