What are the responsibilities and job description for the Brand Development Professional position at MBA Roofing?
At MBA Roofing, we're dedicated to building something great together. We value excellence, trust, and teamwork, and we're looking for a talented Marketing Content Specialist to join our team.
The ideal candidate will have experience in digital and print design, short-form videos for social media, and long-form video for educational or promotional content. They will also have strong writing/editing skills for campaign ideation and marketing strategies.
Responsibilities
- Develop and execute strategies that grow an engaged audience, refine the voice and presence of MBA Roofing.
- Drive brand awareness, generate high-quality leads, and organic engagement through video and photo content.
- Lead the email marketing strategy, development, and execution.
- Design sales collateral (as needed) to support the sale of roofing and gutter guard business.
- Track and analyze performance indicators to structure overall strategy and inform the team.
