What are the responsibilities and job description for the Media Supv position at McCann Health London?
Job Description
JOB SUMMARY
The Supervisor is a base-level management position and the day-to-day internal account lead. This crucial position is accountable for all aspects of media planning, implementation and tracking of all aspects of the assigned clients' campaigns. The Supervisor should be technically skilled with strong working knowledge of the tools and systems required to produce and manage recommendations / campaigns.
The Supervisor supports the Associate Director or Director in defining the strategy and assists in the creation of important media related documents and presentations. The Supervisor should be a process expert at every stage from development to execution and effectively train junior talent to efficiently manage tasks with excellence.
In managing a team, the Supervisor must develop junior level skills, evaluate their performance and manage their growth by providing hands on training and regular, constructive feedback.
In addition to their core assignments, the Supervisor is expected to take part in broader areas of agency development-aiding in new business, participating on committees or task forces, developing and presenting training materials, et al. This role is the step toward greater leadership within the agency.
ESSENTIAL FUNCTIONS
Client Management - Own client media strategy and translates ideas to tactics / recommendations, investigate all media forms encompassing planning, negotiating and buying. Build / maintain client relationships, present strategies, targets audience analysis, and advertising opportunities to clients
Team Management - Manage and train staff and delegates to build an efficient team.
New Business - Participate in new business presentations explaining the media department's function in a clear and concise manner to current and / or potential new clients
JOB DUTIES / RESPONSIBILITIES
Media Planning and Execution : - Accountable for planning output timeliness, accuracy, and overall operational excellence - Supports strategic planning process and resulting execution that ladders back to client / campaign goals - Utilizes appropriate resources to guide client's goals using a data driven approach to create outputs (e.g., syndicated, proprietary, analysis, historical) - Engages with Strategy team to develop and support audience segmentation and prioritization - Ability to translate strategies into ideas and tactical recommendations - Responsible for ensuring that all budgets and campaign plans and execution align with client objectives - Maintain relationships with media vendors; continue to develop publisher and elevate relationships for exchange of new opportunities / ideas - Serve as a resource for advice and counsel for all junior levels guiding and assisting to help identify potential solutions to problems
Strategic Thinking & Leadership : - Provides and discuss industry information on media, markets and related topics - Understands and adopt new innovation and technologies relevant to clients' media strategies - Works seamlessly with other teams guiding and challenging them to ensure highest quality thinking and output - Ensures all relevant parties are informed and knowledgeable about client business challenges and opportunities as well as internal agency issues, changes in account status, etc. - Develops and maintains planning processes and procedures across teams / disciplines especially focused on high-risk areas such as finance and data security - Understands and analyzes the root causes of problems and develop ways to rectify issues - Trains, motivates and develops the junior team - Creates and delivers accurate, honest and timely performance management documents
Communications Skills : - Owns and maintain communications process with account, creative and clients - Supports the development of client presentations and other important communications that are clear, compelling and persuasive - Can lead client presentations and day-to-day meetings - Adapts communication style to relevant audience - Moves audience to desired action through clear and persuasive delivery of information - Communicates key information about our company representing the values and goals of the organization internally and externally
EDUCATION
DEGREE / DIPLOMA
AREA OF STUDY
REQUIRED / PREFERRED
Bachelor's degree
Preferred
LICENSES & CERTIFICATIONS
N / A
EXPERIENCE
MINIMUM EXPERIENCE
AREA OF EXPERTISE
REQUIRED / PREFERRED
4 years of related media work experience
Required
At least 1 year experience with Pharma
Required
KNOWLEDGE, SKILLS, & ABILITIES
- Competency with Microsoft Excel, PowerPoint and Word - Includes advanced Microsoft Excel functions / formulas : charts, graphs, pivot tables and VLookUp
- Proficiency in media applications including MediaTools, KANTAR and Prisma
- Strategic Thinking & Leadership skills.
- Management of junior staff
- Communications Skills.
- Can lead client presentations and day-to-day meetings.
- Adapts communication style to relevant audience.
- Moves audience to desired action through clear and persuasive delivery of information.
- Communicates key information about our company representing the values and goals of the organization internally and externally.
COMPETENCIES
Organization : - Creates clear goals, identifies and finds the resources (i.e. people, material) needed to achieve them, and schedules tasks so that work is completed on time
Communication : - Attentive and shows interest in the subject; expresses ideas clearly, concisely and professionally in oral and written communications - Adapts communication style depth of content to relevant audience
Presentation : - Ability to establish an effective, professional demeanor and communication to influence one's point of view
Time Management : - Effectively plans ahead to ensure projects are undertaken and time is used efficiently
STATEMENT OF UNDERSTANDING This Job Description is not a contract of employment but serves as a reference for your mutual understanding of the terms and conditions associated with the position.
Your role may vary from this description, and you may be asked to perform other duties or have additional responsibilities outside of what's outlined above. If you think that there are elements of this job description that are inaccurate, please speak with your manager and / or HR Partner.
There are three types of Employee Work Arrangements that classify where a person conducts work : In-Office, Hybrid, and Fully Remote. The amount of time an employee spends working virtually versus in person is dictated by their work arrangement classification, the demands of the role, the needs of the agency and their team, and a person's performance.
This job description is not intended to include modifications consistent with providing a Reasonable Accommodation.