What are the responsibilities and job description for the Marketing Coordinator position at McCarthy Building Co?
Position Summary:
McCarthy is looking for a hands-on, collaborative, and passionate Marketing Coordinator to assist our Central Region (Midwest) with a variety of marketing activities. Responsibilities will include development of qualification, proposal and presentation materials; technical writing; graphic design; event planning; and database management. This position will work closely with the regional Marketing and Business Development team to support the development of client relationships and competitive procurement of major construction projects.
Key Responsibilities:
- Coordination of Proposal and Presentation Production Process
- Creates presentations for interviews with InDesign, PowerPoint and other marketing tools.
- Develops written materials including brochures, project lists, data sheets and resumes, often performing advanced functions on the CRM databases
- Creates and maintains proposal graphics in Adobe Suite, Photoshop, Illustrator or PowerPoint
- Updates and maintains finished project and employee photography
- Manages the project qualification and proposal process including: coordinating the collection of project-specific information and developing proposal content and other requirements to meet RFP guidelines and target assignment dates
- Assists in strategy development for project pursuits including client research, messaging, and design
- Leads final proposal production including printing, binding, mailing, etc.
Provides Expertise in Marketing Tools and Graphics:
- Maintains CRM database including maintenance and data integrity of opportunities, projects, employees, clients, text library, project references and contacts along with mailing and special events information
- Conducts CRM database searches and reporting (monthly status reports, resume and project updaters, project set-up, marketing opportunities and others).
- Gathers information regarding McCarthy projects and employees to include in proposal content.
- Coordinates events including trade shows/conferences, client appreciation events, golf tournaments and community service projects.
- Assists with public relations activities including creation of press releases and submittal of both internal and external awards for McCarthy’s projects and people.
- Develops posts for social media outlets and writes stories for company Intranet site.
Qualifications:
- Bachelor’s Degree in Communications, Marketing, Business, English, Graphic Design or a related field required.
- 3 years of marketing experience, preferably in the construction industry.
- Previous experience preparing technical documents, including development of graphics to support messaging.
- Proficient in Adobe Creative Suite software, especially InDesign.
- Desktop proficiency in all Microsoft applications, especially Word, Excel and PowerPoint.
- Familiarity with CRM database management a plus.
Strengths and Talents:
- Positive attitude, team player with strong work ethic
- Ability to work under pressure, excelling at meeting tight deadlines
- Exceptional attention to detail and organization skills
- Ability to prioritize and manage workload; juggle multiple projects
- Exceptional written and verbal skills
- Graphics capabilities with a good eye for design
- Flexible and able to learn quickly, particularly new technology.
- Provide different, creative solutions to help sell McCarthy’s services
McCarthy Building Companies is proud to be an equal opportunity and affirmative action employer regardless of race, color, gender, age, sexual orientation, gender identity, gender expression, religious beliefs, marital status, genetic information, national origin, disability, protected veteran status, or any other basis protected by federal, state, or local law.
