What are the responsibilities and job description for the Senior Graphic Designer position at McKinley Marketing Partners, Inc.?
Our large hospitality client is seeking a senior graphic designer to join their in-house studio team for a long-term W2 contract!
Responsibilities
- Develop creative ideas and concepts, often in partnership with the internal creative team
- Liaise with internal stakeholders to interpret a creative brief
- Develop compelling creative solutions across omnichannel touchpoints with a customer-first lens
- Responsible for graphic design and direction, seeing all projects through from concept, design, production, completion, and delivery
- Present and provide business rationale for creative ideas to our internal stakeholders for approval and development
- Assist the team with day-to-day production requests, including image selection and reformatting creative for various channels
- Adhere to brand identity standards and guidelines, while helping to inform the evolution and extension of the visual identity
- Use campaign performance data to understand the effectiveness of campaigns and apply key learnings to future campaigns
Qualifications
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