What are the responsibilities and job description for the Web & Mobile Content Specialist Job at Mediabarn Staffing in Vienna position at Mediabarn Staffing?
Job Description
To assist in the development and maintenance of digital content strategy on web and mobile channels. Implement and monitor online and digital properties for usability, relevance and member engagement in support of the corporate marketing plan and brand. Collaborate with Marketing and Digital staff and other internal business units / vendors to ensure timely / accurate implementation of digital content enhancements / requirements to support business needs and member experience.
Responsibilities
Author, QA and publish content within Adobe Experience Manager to support Marketing & Business initiatives
Analyze and report content initiative results and make recommendations for future campaigns and projects
Collaborate with the User Experience (UX) and Digital teams as content management lead for new feature creation
Conduct content audits across channels to support business needs and identify deviations from approved content strategy and recommend corrective action
Partner in the create, maintenance, and execution of the digital content calendar
Develop / recommend changes to improve usability of digital content , functionality, interactivity, and usability of site(s) to management
Serve as expert in Mobile content management, providing training and creating documentation as needed to assist other content contributors
Represent Web & Content Strategy team at meetings with business units and other Marketing teams
Review all content and digital / online properties to ensure compliance with corporate brand standards, marketing style guides, and legal requirements
Track / coordinate implementation of digital content enhancements / development and ensure deadlines are met
Work with internal content authors and designers to ensure content meet digital best practices
Requirements
Bachelor's Degree in a related field or the equivalent combination of training, education, and experience
Effective verbal and written communications skills
Experience in content delivery, management, retrieval systems and production for high traffic websites
Adobe Experience Manager)
Experience in translating complex concepts, customer needs, motivations and behaviors into easy-to-understand interactive experiences and deliverables
Experience in using web analytics software (Adobe Analytics)
Knowledge in interactive usability best practices and concepts
Knowledge of SEO strategy as applied to content
Maintain current knowledge of digital and online technologies, best practices, trends, issues, editing and authoring tools
Managing multiple priorities independently and / or in a team environment to achieve goals
Organizational, planning and time management skills
Skill influencing and building consensus with business partners
Skill navigating multiple screens and PC applications and adapting to new technologies
Desired - Bachelor's Degree in Journalism, Communications, Marketing, Information Technology or related field
Desired - HTML skills, including knowledge of CSS, JavaScript
Desired - Experience in various content management systems (Adobe Experience Manager preferred)
Desired - Knowledge of the financial services environment and Navy Federal's functions, policies, procedures, products, and services
Desired - Experience working in a demanding, fast paced, creative environment similar to an advertising agency
Knowledge of interactive design and information architecture related to content strategy
Local candidates able to work Hybrid only.
No 3rd Party Recruiters please.
Our client will only accept the following : US Citizens, Green Card Holders, TN Visa, Green Card EAD's. Candidates cannot be on a sponsored work Visa.
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