What are the responsibilities and job description for the Content marketing specialist position at Mediabistro?
Job Description
Are you passionate about storytelling, digital marketing, and creating content that resonates with your audience? Do you thrive in collaborative environments where you can contribute to creative strategies that fuel business growth?
As an integral part of our marketing department, you will work closely with the Marketing Manager and our team to create engaging, high-quality content that builds brand awareness, drives pipeline, and directly impacts our company's success.
What You'll Do :
- Lead the creation and execution of content in alignment with our marketing strategy and content calendar.
- Collaborate with market managers, sales teams, and external resources to produce compelling content for multiple platforms.
- Create a variety of content formats, including blogs, newsletters, emails, social posts, case studies, and more.
- Innovate new ways to develop and distribute content, with an eye on emerging trends.
- Use metrics to analyze and refine strategies for improved engagement and audience targeting.
- Contribute to customer success stories by facilitating interviews, gathering insights, and shaping narratives.
Required Skills
What We're Looking For :
- Exceptional writing and editing skills, with a keen eye for detail across various content formats.
- A solid understanding of SEO, demand generation, and digital marketing practices.
- Ability to manage multiple projects and collaborate effectively across teams.
- Proficiency in Microsoft Office (Word, Excel, Outlook), and the ability to travel up to 15%.
Why Join Us?
- Be part of an innovative team where your ideas are encouraged and valued.
- Grow your skills in content creation and digital marketing while directly impacting the success of the business.
- A dynamic and supportive work environment with opportunities for professional development.
Required Experience
What is needed?
- Bachelor's degree in Communications, Marketing, or a related field.
- At least 1 year of experience in content marketing, particularly in a B2B environment.
Are our values a match?
- Be productive with a purpose
- Run it like you own it, because you do
- No one succeeds alone
- Understand the world through your customer's eyes
- Innovate, wild ideas are highly encouraged
Last updated : 2024-11-22
