What are the responsibilities and job description for the Connected Car Summer (STAR) Intern position at Mercedes-Benz Group?
Aufgaben About Us
Mercedes-Benz is USA is responsible for the sales, marketing and service of all Mercedes-Benz and Maybach products in the United States. In our people, you will find tremendous commitment to our corporate values. Our products and employees reflect this dedication. We are looking for diverse top-notch individuals to join the Mercedes-Benz Team and uphold these hallmarks
Department Overview
The Connected Vehicle team is an integrated part of the Digital Experience team at MBUSA. We set out to provide the best digital customer experience for our dealers and customers by managing over 30 different digital touchpoints. Our team is focused on providing seamless and fearless digital experiences and following our rallying cry in everything we do :
INNOVATE. DISRUPT. LEAD
Job Overview
The Intern Digital Services will work on a variety of business development and product topics for the Mercedes-Benz digital services portfolio. Mercedes-Benz USA offers many digital services to our customers such as in-app services, in-car services, and data services through 3rd party integrations. The Intern Digital Services will support the Connected Vehicle and Data Integrations teams with market launch tasks such as localization of HQ blueprints, testing customer features, and deploying customer communication strategies for new and existing digital services
Responsibilities :
- Analyze current trends and conduct competitive analysis of digital product offerings in the automotive space.
- Assist with digital services testing procedures on electric, PHEV, and ICE models for both business-to-consumer and business-to-business feature types.
- Investigate and refine business identification process for commercial customers which serves as the foundation for all commercial customer digital services.
- Support the team in addressing direct customer and dealer feedback in-app and on the online services store.
- Understand and analyze user behaviors across digital touchpoints, gather insights, and assist the team in feature launch prioritization.
- Support in driving activation rates and improve dealer / customer success.
Qualifikationen Qualifications / Education :
To qualify for this internship opportunity, you must be a rising junior, senior enrolled in a Bachelor's program
Preferred concentration of study : Marketing, Business Management, Economics, Communications, or Data Analytics
Qualifications
Additional Information
During this 8-10 week summer internship, you will be required to report the office 4 times a week at our Sandy Springs, GA headquarters
EEO Statement
Mercedes-Benz USA is committed to fostering an inclusive environment that appreciates and leverages the diversity of our team. We provide equal employment opportunity (EEO) to all qualified applicants and employees without regard to race, color, ethnicity, gender, age, national origin, religion, marital status, veteran status, physical or other disability, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local law
