Sales Manager - Residential Design/Remodeling

• Process oriented and highly profitable business, which remains family owned.
• Lead a NE-based sales staff.

Client Details

Since 1986, our client has supported residential construction projects across New Hampshire and Massachusetts. Based in Nashua, the company offers end-to-end design and remodeling services including kitchen, bath, home additions, basements, and much more. With over $7M in annual sales the company is looking to continue growing their brand across the New England residential market.

Description

1. Strategic Planning & Administration

• Assist senior management in developing the company's strategic plan.
• Create and execute an annual sales plan to achieve company objectives.
• Develop methods to track sales performance and recommend improvements.
• Conduct weekly sales meetings and training sessions.
• Develop and implement financing programs to offer clients flexible payment options.

2. Sales Management

• Maintain and update the sales procedure manual.
• Develop and refine sales methodologies for all products and services.
• Work with the estimator and senior management to optimize the estimating process.
• Coach and mentor sales staff to maximize their potential and meet monthly sales goals.
  
  • Analyze sales and marketing key performance indicators (KPIs) weekly and collaborate with marketing and senior management to review results.
• Review and approve sales commission reports.
• Recruit, interview, and hire sales personnel in line with projections and budget.
• Oversee onboarding and training for new sales hires.
• Assess and adjust sales designer compensation to align with industry standards (8-10% cost of sales).

3. Marketing & Lead Management

• Monitor and optimize lead distribution and processing to ensure efficiency.
  
  • Ensure sales consultants receive an adequate flow of leads.
  • Verify that leads are processed correctly by the Client Experience Specialist.
  • Reassign improperly handled or qualified leads as necessary.
• Collaborate with marketing to meet lead generation targets.
• Oversee sales team participation in marketing activities and events.
• Work with the Marketing Manager on home shows and other promotional events.
• Encourage and track self-generated leads to reduce dependence on company-driven leads.
• Develop and implement a lead re-engagement ('Re-hash') program.

4. Pre-Production Coordination

• Review and approve sold projects to ensure compliance with company procedures.
  
  • Confirm project budgets align with scope of work, company expertise, and local codes.
  • Assist in re-selling projects when needed.
• Train sales designers on pre-production processes.
• Ensure pre-production procedures are correctly followed by sales designers, estimators, and architectural designers.
• Work with the Director of Production to streamline sales-to-production handoff.
• Ensure timely and accurate development of building plans and specifications.
• Attend key meetings, including STP, Orientation, and Pre-Production sessions.

5. Production Support

• Assist production with complex change orders, collections, and customer service issues.
• Review project gross profit reports monthly to ensure sales team meets profitability goals.
  
  • Address gross profit margin shortfalls with senior management and production leadership.
  • Attend monthly job costing meetings to evaluate ongoing project profitability.
• Monitor customer satisfaction and quality control.
  
  • Review client feedback and implement improvements as needed.
  • Work with sales and production teams to resolve customer service concerns.
  • Support collection of outstanding payments when necessary.
  • Conduct site visits to assess quality and customer satisfaction.
  • Report non-compliance issues to the Director of Operations and Director of Production.
  • Participate in Total Quality Management (TQM) initiatives.
• Ensure sales designers complete follow-ups, site visits, and final walkthroughs.

Profile

• Bachelor's degree in Business or related field.
• Proven experience in sales strategy development and implementation.
• Strong technical sales skills.
• Experience in customer relationship management.
• Demonstrated success in leading and managing a sales team.
• Industry and product knowledge preferred.
• Proficiency in relevant sales and CRM software.

Job Offer

• $90,000 - $100,000 base bonus and commission (OTE of $150K is expected)
• Healthcare, vision, dental insurance offerings
• 401K with employer match
• PTO and vacation time

Apply today for immediate consideration!

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

Salary : $90,000 - $150,000