What are the responsibilities and job description for the Event Marketing Manager position at Middesk?
About Middesk
Our goal is to make it easier for businesses to work together. Since 2018, we have been a leading disruptor in the business identity market. While consumer identity technology has seen significant modernization and digitization over the past decade, business identity and verification largely continues to be a manual process, specifically in the context of onboarding businesses to receive access to financial products and services. Our best-in-class business identity platform provides access to complete, up-to-date information that financial services institutions and fintechs need to make educated decisions about their customers and facilitate rapid onboarding and transacting. Our vision is that every company can instantly gain access to all the data, products, and services they need to establish and grow their business with ease. Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List and cited as an industry leader in business verification by digital identity strategy firm, Liminal.
The Role
As the Event Marketing Manager, you will lead the planning, execution, and management of digital, tradeshow, and in-person events that resonate with our audience and align with our brand vision. Your work will support the growth of our brand by enhancing lead generation, engagement, and overall event channel impact. This role involves managing end-to-end event logistics, working cross-functionally with internal teams (e.g., sales, product marketing), and ensuring consistent, engaging brand experiences across all events. Reporting to Middesk's experienced Event Marketing leader, you will play a key role in coordinating cross-functional efforts, managing event logistics, and creating integrated event strategies that boost visibility and drive business results.
Key Responsibilities
- Design and execute digital events : Plan webinars, virtual product demos, and other digital experiences to drive thought leadership and customer engagement.
- Tradeshow management : Oversee booth design, sponsorships, logistics, team coordination, and speaking opportunities.
- Plan in-person events : Organize conferences, customer meetups, and other in-person gatherings that align with our brand goals.
- Budget management : Develop and manage event budgets, ensuring cost-effectiveness and ROI.
- Cross-functional collaboration : Partner with sales, product marketing, and design teams to align events with broader marketing initiatives and drive attendee engagement.
- Measure and optimize : Track event performance and iterate on strategies to maximize impact.
What You Bring
We're seeking an experienced Event Marketing Manager with a blend of strategic thinking, creative vision, and strong project management skills. The ideal candidate has a proven track record in organizing digital, tradeshow, and in-person events, as well as managing all phases of event production, from planning through execution and follow-up.
Key qualifications include :
Why Join Middesk?
