What are the responsibilities and job description for the Social Media Producer position at Minnesota Timberwolves & Lynx?
Why Join the Pack?
We understand that to win championships, it starts with the people. We’re all teammates with a united focus on fostering an inclusive winning culture that empowers, values and recognizes each other. Because working together is how we do what’s right for the communities we live, work and play in. It’s how we innovate, learn and grow as individuals and as a group. And it’s how we elevate lives through the power of basketball.
What would you do?
The Minnesota Lynx is seeking a dynamic and creative Social Media Producer to join our team. This role combines on-camera personality with behind-the-scenes expertise to bring the Lynx brand to life across all digital platforms. If you're passionate about storytelling, basketball, and connecting with fans, this is your opportunity to shine!
Reasonable accommodations may be made to enable individuals to perform these essential functions:
On-Camera
Knowledge, Skills, Abilities and Other:
Experience: Minimum two years of social media producing experience strongly preferred.
Education: Bachelor’s degree or equivalent experience
Specialized Knowledge, Licenses, etc.: Knowledge of the professional sports industry, as well as experience working in professional, minor league, or college sports is preferred.
Salary: The base salary range for this exempt role is $62,000-70,000. Final offers for this role will be made within the parameters of the salary range provided. Years of experience, skills, and other factors are considered when determining the salary offered. Total compensation & offer package will include the following:
Benefits: Regular full-time employees have access to medical, dental, and vision plans, health saving accounts with an employer contribution, flexible spending accounts, 401(k) plan, and life and accidental death & dismemberment (AD&D) insurance. Additional benefits may include employer-paid short/long-term disability plans, generous fitness and well-being benefits, work-related reimbursements, and fully paid family/caregiver leave. Regular full-time employees start with 11 Holidays, at least 20 paid PTO days, 2 Volunteer days, and 4 Personal Holidays in each calendar year.
Supervisory Responsibility, if any: This position does not have supervisory responsibilities.
Work Environment
This job operates in a professional office environment. Office hours are typically Monday-Friday from 8:30 AM-5:00PM. In addition to working office hours, staff may be required to work Lynx home games as well as external events, including charity and networking events. Hours may include, nights, weekends, and holidays. The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust, etc. Work is generally performed within an office environment, with standard office equipment available. This job also operates in a sports arena, which includes bleachers/steps as well as moderate levels of noise.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to communicate and exchange information with others both in person and over the telephone. The employee frequently is required to remain in a stationary position, as well as operate computers and other office equipment, such as a copy machine, printer and telephone. Staff will frequently ascend and descend bleachers/steps and traverse around the arena both on event days and non-event days. Staff occasionally move objects weighing up to 15 pounds
Travel Select Lynx road games, league sanctioned events and external events on an as-needed basis.
EEO Statement The Minnesota Timberwolves and Lynx are an equal employment opportunity organization
Our DEI Commitment
Our Diversity, Equity, and Inclusion initiatives reflect our nature as a Pack. Each one is defined by our collective strength and effort to move everyone forward. Through DEI, we speak up against social injustices, marginalization, and oppression, provide equal opportunities, embrace the differences of others, and create an environment where everyone feels accepted and welcome. Together, we empower each other to be champions of change, help put those around us in a position to win and use our voices for good.
As an organization, we’re proud to commit to accountability, transparency, change, and building DEI into everything we do; because when we do, our community becomes stronger.
E-Verify Statement
We participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot prove this, we will give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) to resolve the issue before any action might be taken against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.
Apply now to interview with us!
We understand that to win championships, it starts with the people. We’re all teammates with a united focus on fostering an inclusive winning culture that empowers, values and recognizes each other. Because working together is how we do what’s right for the communities we live, work and play in. It’s how we innovate, learn and grow as individuals and as a group. And it’s how we elevate lives through the power of basketball.
What would you do?
The Minnesota Lynx is seeking a dynamic and creative Social Media Producer to join our team. This role combines on-camera personality with behind-the-scenes expertise to bring the Lynx brand to life across all digital platforms. If you're passionate about storytelling, basketball, and connecting with fans, this is your opportunity to shine!
Reasonable accommodations may be made to enable individuals to perform these essential functions:
On-Camera
- Serve as a recognizable, authentic personality for Lynx social media platforms, engaging fans through interviews, live streams, and behind-the-scenes content.
- Host digital content series, game-day coverage, and other features that enhance fan engagement.
- Act as a brand ambassador, showcasing the team's culture, players, and community efforts.
- Create, edit, and produce compelling content for various social media platforms (Instagram, TikTok, Twitter, Facebook, YouTube).
- Collaborate with the marketing, creative, PR and game presentation teams to develop a content calendar that aligns with the Lynx brand and initiatives.
- Stay updated on trends and analytics to maximize reach, engagement, and growth across platforms.
- Capture and curate video/photo content during games, practices, and community events.
- Ensure all content maintains brand voice and aligns with organizational goals.
- Represent the organization on game days, enhancing relationship-building opportunities with clients and potential partners through engaging interactions.
Knowledge, Skills, Abilities and Other:
- 1-3 years of experience in social media production, content creation, or related fields.
- Comfortable and confident on camera with the ability to connect with audiences authentically.
- Proficient in video editing software (Adobe Premiere, Final Cut, or equivalent) and design tools like Photoshop and Cap Cut.
- Knowledge of social media trends, platforms, and analytics tools.
- Strong storytelling skills and creativity.
- A passion for basketball and the WNBA is a plus!
Experience: Minimum two years of social media producing experience strongly preferred.
Education: Bachelor’s degree or equivalent experience
Specialized Knowledge, Licenses, etc.: Knowledge of the professional sports industry, as well as experience working in professional, minor league, or college sports is preferred.
Salary: The base salary range for this exempt role is $62,000-70,000. Final offers for this role will be made within the parameters of the salary range provided. Years of experience, skills, and other factors are considered when determining the salary offered. Total compensation & offer package will include the following:
Benefits: Regular full-time employees have access to medical, dental, and vision plans, health saving accounts with an employer contribution, flexible spending accounts, 401(k) plan, and life and accidental death & dismemberment (AD&D) insurance. Additional benefits may include employer-paid short/long-term disability plans, generous fitness and well-being benefits, work-related reimbursements, and fully paid family/caregiver leave. Regular full-time employees start with 11 Holidays, at least 20 paid PTO days, 2 Volunteer days, and 4 Personal Holidays in each calendar year.
Supervisory Responsibility, if any: This position does not have supervisory responsibilities.
Work Environment
This job operates in a professional office environment. Office hours are typically Monday-Friday from 8:30 AM-5:00PM. In addition to working office hours, staff may be required to work Lynx home games as well as external events, including charity and networking events. Hours may include, nights, weekends, and holidays. The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust, etc. Work is generally performed within an office environment, with standard office equipment available. This job also operates in a sports arena, which includes bleachers/steps as well as moderate levels of noise.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to communicate and exchange information with others both in person and over the telephone. The employee frequently is required to remain in a stationary position, as well as operate computers and other office equipment, such as a copy machine, printer and telephone. Staff will frequently ascend and descend bleachers/steps and traverse around the arena both on event days and non-event days. Staff occasionally move objects weighing up to 15 pounds
Travel Select Lynx road games, league sanctioned events and external events on an as-needed basis.
EEO Statement The Minnesota Timberwolves and Lynx are an equal employment opportunity organization
Our DEI Commitment
Our Diversity, Equity, and Inclusion initiatives reflect our nature as a Pack. Each one is defined by our collective strength and effort to move everyone forward. Through DEI, we speak up against social injustices, marginalization, and oppression, provide equal opportunities, embrace the differences of others, and create an environment where everyone feels accepted and welcome. Together, we empower each other to be champions of change, help put those around us in a position to win and use our voices for good.
As an organization, we’re proud to commit to accountability, transparency, change, and building DEI into everything we do; because when we do, our community becomes stronger.
E-Verify Statement
We participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot prove this, we will give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) to resolve the issue before any action might be taken against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.
Apply now to interview with us!
Salary : $62,000 - $70,000