What are the responsibilities and job description for the Marketing Manager position at Mirror Show Management?
Reports to : Marketing & Sales Enablement Specialist (Devon Mannix) and will also work closely with the CEO (Donna Shultz) and the President (Laurie Witte)
MSM is woman-owned, experiential agency bringing brands to life through award-winning experience design, engagement strategy, and flawless execution for trade show exhibits, corporate / retail environments, and digital experiences. We focus on collaboration, the ability to adapt to client needs, and a passionate approach to service.
Core Values : Our employees support, promote, live, and breathe a service culture, where we :
Give and request honest adviceThrive in a demanding environmentBuild meaningful relationshipsDemonstrate a positive attitude and adapt to changeSet high standards and strive to exceedJOB ACCOUNTABILITIES :
Implement lead scoring and nurturing strategies to move prospects through the sales funnelAssist in developing and completing a comprehensive brand awareness strategy to increase MSM brand recognition and reachCreate engaging and shareable content that resonates with target audienceTrack & analyze key brand metrics, such as social engagement and website traffic to measure success of initiatives Develop and implement strategies to improve customer engagement and satisfaction (loyalty programs & personalized marketing campaigns)Track due dates and write compelling submissions to achieve award winning designsINDICATORS OF SUCCESSFUL PERFORMANCE :
Additional new businessNew leads generatedIncreased followersIncreased satisfaction & business with existing customersAdditional awards wonCOMPETENCY REQUIREMENTS :
Proven success with similar marketing accountabilities in past rolesStrong writing skillsExperience with tradeshows or in creative agency businessCore values alignment requiredEXPERIENCE :
Manage multiple projects / priorities simultaneously while interacting with diverse groupsProven ability to create compelling written piecesExperience with RFP responses and client presentationsSalary range - $68,000 - $78,000 annually
Salary : $68,000 - $78,000