MIT Federal Credit Union is hiring: Marketing Specialist in Cambridge

Job Description

Job Description

Salary : POSITION SUMMARY

MIT Federal Credit Union is looking for an energetic and proactive Marketing Specialist to build and execute multi-channel campaigns, drive social media engagement, and create relevant digital content to engage and support our membership and Credit Union needs

PRIMARY DUTIES AND RESPONSIBILITIES

Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, social media, digital advertising, events, or content marketing

Coordinate the requests, planning, and execution of marketing campaigns, social media, SEO / SEM, and other marketing projects.

Assist with managing multiple external and internal vendors and teams in the creative development of digital content, advertising materials, media planning, and high-impact promotions

Responsible for day-to-day budget maintenance and awareness, including but not limited to submission, tracking, and reporting.

Researches and recommends new tools, strategies, segmentation, SEO, best practices, etc., to ensure all marketing efforts are as successful and up to date.

Assist in creating and maintaining editorial calendars and communicating deliverables.

Performs other related duties as assigned

EXPERIENCE / SKILLS / KNOWLEDGE

Experience or interest in digital and social, both paid and organic creative development and execution

Strong organizational skills and ability to manage multiple projects simultaneously

Ability to develop strong relationships with management and editorial teams

Strong interpersonal skills with internal and external clients and the ability to communicate effectively with various teams

Excellent writing skills, including presentation development and visual / verbal storytelling, with experience presenting virtually and in-person to an audience

Experience with the creative development process with key stakeholders

Strong knowledge of Adobe Cloud, Word, PowerPoint, and Excel

Familiarity with standard research and ability to derive insights from the data

CHARACTERISTICS AND BEHAVIORAL STANDARDS

Complies with all behavioral standards as outlined

Displays professional behavior, attitude, appearance, and dress

Projects a positive image for Credit Union

Forwards the Credit Union's vision by displaying mutual respect, honesty, consideration of others, and open communication.

Complies with all policies and procedures of MIT and MIT Federal Credit Union

EDUCATION / EXPERIENCE REQUIREMENTS

Bachelor's degree in marketing, communications, or a related field required.

A minimum of 3 years of marketing experience is required; additional experience preferred.

Credit union / financial institution experience is considered a strength.