What are the responsibilities and job description for the Content Marketing Associate position at MIURA AMERICA CO., LTD.?
Job Summary
We are seeking a highly skilled Content & Marketing Coordinator to join our team. This role will provide critical support to the marketing department by ensuring the precise and effective execution of content strategies and initiatives.
The ideal candidate has a strong understanding of B2B marketing principles, exceptional copywriting skills, and a hands-on approach. This role requires a proactive self-starter who tackles challenges, thinks critically, and delivers results.
Key Responsibilities
- Develop and maintain the social media calendar, including scheduling posts and crafting engaging, on-brand messaging.
- Create and edit high-quality copy for various marketing materials, including email campaigns, blogs, brochures, and presentations.
- Monitor content performance and provide recommendations to optimize engagement and reach.
- Collaborate with the Graphic Designer to ensure cohesive branding and messaging across all channels.
- Update and maintain website content to align with ongoing campaigns and initiatives.
Requirements
- Bachelor's degree in Marketing or a related field preferred.
- 3-5 years of B2B marketing experience, ideally in an industrial or technical environment.
- Proven ability to create high-quality, engaging copy for various platforms and audiences.
- Proficiency in Adobe Creative Suite, Microsoft Office Suite, and WordPress.
- Experience with marketing automation platforms like Pardot and Salesforce (or similar systems).
- Strong organizational skills, attention to detail, and ability to prioritize in a dynamic environment.
- Excellent verbal and written communication skills.
- A proactive mindset and ability to work independently, as well as part of a team.
