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Senior Paid Media Manager (Social & Search)

mllnnl
Brooklyn, NY Full Time
POSTED ON 1/22/2025
AVAILABLE BEFORE 3/22/2025

Company Description

mllnnl is a collective of performance marketers and inspired creatives dedicated to building brands we believe in and supporting causes we’re passionate about. We left the slow-moving, bureaucratic, big-agency world to create an agile, results-driven, quality-of-life focused agency experience, with incredible people, exciting projects, and great culture. 

We’re a dynamic, collaborative team with an entrepreneurial spirit and high vibe. We are looking for like-minded individuals to join our growing team and help co-create the vision and work with us. 

Job Description

We are seeking an experienced Senior Paid Media Manager (Social & Search) to join our dynamic, fast-paced boutique creative social and digital agency, supporting work for a leading health and technology client. This role is critical in planning and executing multi-channel paid media strategies across search platforms such as Google and Bing, and social platforms including Meta, TikTok, LinkedIn, X, Reddit, and Pinterest. The ideal candidate will have a proven track record of driving results through strategic planning, precise execution, and ongoing optimization of paid media campaigns.

Key Responsibilities

  • Develop comprehensive media strategies tailored to client goals across search and social platforms.

  • Define audience and targeting strategies based on campaign objectives and available data.

  • Recommend budgets by channel and tactic, ensuring optimal allocation of resources.

  • Set up accounts and campaigns within native platforms, ensuring adherence to best practices.

  • Create and manage ad units, ensuring creative aligns with audience and platform specifications.

  • Launch and manage media campaigns across platforms, including Google Ads, Bing Ads, Meta, TikTok, LinkedIn, X, Reddit, and Pinterest.

  • Monitor campaign performance against defined KPIs and objectives and implement ongoing optimizations to ensure campaigns meet or exceed performance targets.

  • Collaborate and share learnings with other media and creative teams to support cross-channel ideation and optimization.

  • Deliver regular performance reports with actionable insights and strategic recommendations.

Qualifications

  • 4-5  years of experience in paid media management, with agency experience preferred.

  • Proficiency in native advertising platforms, including Google Ads, Bing Ads, Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, X Ads Manager, and Pinterest Ads Manager.

  • Strong analytical skills and the ability to interpret performance data to make informed decisions.

  • Experience with audience targeting, bid strategies, and budget management.

  • Excellent time management and multitasking skills in a fast-paced environment with tight deadlines.

  • Strong attention to detail with demonstrated analytical skills.

  • Exceptional verbal and written communication skills.

  • A results-driven mindset with a passion for achieving and exceeding campaign objectives.

Salary Range

  • Depending upon experience, salary range is between $80,000 - $100,000.

Additional Information

All your information will be kept confidential according to EEO guidelines.

Salary : $80,000 - $100,000

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