What are the responsibilities and job description for the Paid Media Coordinator position at Modifly Inc.?
Modifly is looking for a Paid Media Coordinator with experience and passion for performance marketing and digital marketing. This role will develop and execute campaign strategies, funnel builds and ongoing optimizations within the ads platforms, execute campaign launches, and work closely with Paid Media Managers within accounts.
Ensure all your application information is up to date and in order before applying for this opportunity.
The role requires a natural self-starter and team player who will support the paid media team on larger accounts through launches, media reporting, and insights gathering. Additionally, they will have the opportunity to collaborate with our in-house creative team, putting their own personal touch on client’s ads and coordinating with the creative and account management team to formulate strategic media plans and ideas for clients.
The ideal Paid Media Coordinator candidate is creatively-minded and performance-driven, a strong collaborator, and an all-around figure-it-out-er. Applicants should have an understanding of paid search and social advertising, e-commerce / DTC marketing experience, and an aptitude for analyzing data and identifying performance trends. Past experience providing creative marketing suggestions (e.g. authoring, advising or overseeing marketing copy or visuals) and working directly within a variety of digital media platforms is preferred.
As a part of our team, this individual will have the opportunity to learn firsthand how to leverage performance analytics for long-term client growth, develop innovative content for social media markets, and grow their skills in a fun and fast-paced agency environment with clients of all shapes and sizes.
Requirements :
- 1-2 years of Paid Media advertising experience.
- B2C and B2B advertising experience preferred
- Google Ads certification and Meta Blueprint preferred
- Shopify / eComm experience preferred
- Strong attention to detail and time management skills
- Self-starter who thrives in a fast-paced environment
- Proactive, organized, and able to work autonomously
- Strong understanding of the online advertising industry and social media landscape
- Experience with analyzing paid media results and finding data insights for external reporting
- Experience developing and presenting Digital Strategy to clients is highly desirable
Additional Information :
66,000 – $75,000 a year – Based on experience
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Salary : $66,000 - $75,000