What are the responsibilities and job description for the Digital Analytics Director position at Mondelēz International?
Join Our Team
">We are seeking a talented professional to lead our digital analytics efforts and drive business growth through data-driven insights.
Main Responsibilities:
- Develop and execute a strategic plan to enhance our digital analytics capabilities and deliver actionable recommendations to optimize sales impact.
- Collaborate with cross-functional teams to drive precision marketing by creating audience targeting and segmentation strategies leveraging multiple data sources, behavior, and preferences.
- Build media analytics capabilities by leading learning agendas, partnering with CX teams, and supporting pilots on AI and GenAI in media analytics.
About You
- Proven track record of influencing cross-functional and upper management to impact decision-making.
- Excellent communication skills with the ability to think analytically and communicate solutions clearly and concisely.
Requirements
- 7 years' experience in Digital Analytics, Media Analytics, and Optimization.
- Deep knowledge of the digital landscape and performance tracking/optimization.
What We Offer
- A highly competitive compensation package including salary and bonus potential.
- A variety of benefits including health insurance coverage, wellness programs, and education-related programs.
