What are the responsibilities and job description for the Marketing Operations Leader position at Montana Knife Company?
Job Title
Senior Level Marketing Expert - DTC/E-commerce
About Our Company
Montana Knife Company is a renowned premium brand known for its precision craftsmanship and commitment to quality. As we continue to grow, we're seeking a highly skilled marketer to lead our DTC and e-commerce initiatives.
Key Responsibilities
- Strategic Planning: Develop and implement a comprehensive DTC marketing strategy with a strong focus on Shopify-based e-commerce operations.
- Social Media Management: Oversee and optimize social media platforms to enhance engagement, drive growth, and build brand loyalty.
- Campaign Execution: Collaborate with key departments to execute impactful campaigns, including product launches, restocks, and promotional initiatives.
- Process Optimization: Identify and implement workflow improvements to maximize the productivity of the e-commerce and marketing teams.
Requirements
- A minimum of 5 years of senior-level e-commerce and marketing experience, preferably in a fast-paced DTC environment.
- Expertise in Shopify, Klaviyo, Google Analytics, and other key digital marketing tools.
- Proven ability to grow and manage professional social media accounts, with a deep understanding of current trends and best practices.
- Exceptional data analysis skills, with the ability to extract actionable insights to drive performance.
Why Join Our Team?
- Competitive Compensation: Salary based on experience.
- Benefits:
- Generous Paid Vacation Time
- 401k Matching Program
- Partial Health Insurance Coverage